Elequa
Makes 3-Letter .Biz And .Info Domains Disappear
By Ron
Jackson
Editor/Publisher
We referred to Thunayan
K AL-Ghanim (Elequa) as a "domain artist" in a
Feb. 2003 Domain Name Journal Cover
Story. Looks like it is time to add
"magician" to his resume as he made 4,600
three-letter .biz domains disappear in one day on Wed.
Feb. 25. The unprecedented buying spree completely wiped out
the supply of those domains, repeating what Elequa had done
with three-letter .infos just two days earlier. He
had made his purchases of 2,500 .infos over several weeks
starting just after New Year's Day, finally taking the last of
the three-letter supply on Feb. 23. There are 17,576 possible
3-letter combinations in each extension and all of them have
been sold out in .com, .net and .org for some
time. Joining the old extensions in that exclusive club gives
.biz and .info a significant boost in credibility and Elequa a
stranglehold on three-letter domains in all five key global
extensions. As we noted in our current Domain
Sales report, Elequa owns more than 1,000 three-letter
.coms and more than 2,000 each in .net and .org. Now he also
has close to 3,000 .info threes and about 4,800 in .biz! The
well-known internet investor/developer and head of Future
Media Architects told DNJ that many factors
influenced his decision to enter the new extension namespace
in such a bold way. We will be discussing those reasons
with him and have comments from officials at Neulevel
(the .biz registry) and Afilias (the .info registry)
about the current state of their extensions in a new Cover
Story March 1. Meanwhile we will just tell you that
all of the current speculation we have seen and heard about
his motives and how he plans to recoup his investment are
wrong. Those will be made clear in our story next week. In the
meantime .com diehards will continue to argue that he wasted
his money on the new extensions while .biz and .info advocates
hail the move as a masterstroke by an internet
visionary. Neulevel executive Richard Tindal
would undoubtedly fall into the latter camp. He is currently
traveling in Europe but we reached him by email to set up an
interview when he returns home this weekend. Tindal said
Elequa's .biz binge was "great news" for the TLD. In
addition to a boost in recognition for .biz and .info there
will almost certainly be an increase in aftermarket prices for
three-letter domains in those extensions. When you take supply
out of the supply and demand equation prices inevitably head
up. Elequa's big buy was a landmark event that will effect
extensions, investors and developers for some time to come. |