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Ten Big Sales Help Domain Business End January With a Bang 

by Ron Jackson

Domain investors got just what they wanted from January 2005 - a fast break out of the gate. Every domain in our Top Ten for the final week of month one hit at least five figures. The leader,, soared into the six figure stratosphere after going for $112,100 at The auction for that domain had just ended as we were going to press last week. We gave you the details at that time, but the domain wasn't eligible for our chart until payment was made. That has now happened, so rests comfortably atop the Big Board this week.

The new chart is strong from top to bottom and a number of different sales venues are represented showing the current market rally is broad as well as deep. holds down the #2 position after a $50,750 sale at  A pair of beauties at $30,000 tied for the 3rd spot; and acquired from the Yakima Brewing Company in a private transaction. Dan Miller purchased (the world famous shopping boulevard in Beverly Hills) from #5 went to where changed hands for $27,510 ruled the second half of the chart taking 3 of the final 5 positions with ("friendship" in Spanish) serving as their headliner after selling for $18,263. Before we take a look at the full list let me ask you to bear with me for a moment while I conduct a little test. It has come to our attention that a group of blatant intellectual property thieves who operate a WildWest Domains reseller site at have been stealing this and other columns from for the past few months. They go so far as to remove my name (and the names of other authors like CEO Matthew Bentley) from our articles before posting them verbatim on their site. As if that weren't enough, they then insert their own advertisements inside our copyrighted material to illegally profit from our work. Here is a link to just one such example on their site (our sales column from last week which they copied just hours after it appeared here). I will be curious to see how carefully they read this column to see if they take out this passage before stealing it. They have ripped off so much of our copyrighted material I'm not sure they take time to actually read it. If they do discover they have been caught redhanded they may take down the page linked to above (however we have saved all stolen pages on their site for our legal team). 

It won't surprise you to know that the thieves at are hiding their identity using WildWest's WhoIs proxy service. Of course we have complained repeatedly to WildWest who told us last Thursday that they would expose DynoNames' contact information if they failed to take down the stolen material within 72 hours. That has not happened and since the phone numbers and all contact forms on the DynoNames site go directly to WildWest we are holding them equally responsible for the damage we are suffering from the theft of material written exclusively for this site. On their site DynoNames claims to be located in Denver but their nameservers lead to a hosting company in India. They may rest assured that we will run them down sooner, rather than later and they (as well as the service companies enabling them to carry out the theft) will be held accountable. 

I am sorry to sidetrack you with this issue but people who operate in this manner must be exposed. When other sites steal our exclusive content, they drain traffic from us which leads to a loss of sponsors, which could then lead to the loss of the resource we provide at no charge to the internet community. We thank you for your understanding and support in dealing with pirate operations like Now back to the business at hand. Let's take a look at the complete Top Ten, then we'll continue our rundown of the week's best sales: 

Domain Name Journal's Top Ten 
Reported Domain Sales - Mon. Jan. 24, 2005 - Sun. Jan. 30, 2005
Euro to Dollar Conversion (� to $) is Based on Rates in Effect Tue. Feb. 1


Sold For

Where Sold
1.  $112,100 SnapNames
2.      $50,750 Moniker/
tie  $30,000 Pvt Sale
tie  $30,000 BuyDomains
5. $27,510 Namewinner
("friendship" in Spanish) 
  �14,000 = $18,263  Sedo
7. �10,000 = $13,045 Sedo
8. $11,600 SnapNames
9.     $10,200 Pool
10. $10,000 Sedo

Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both.

Sedo's hit trio was rounded out with #7 (the only non .com on this week's chart) at $13,045 and #10 at an even $10,000. Those served as bookends to #8, sold for $11,600 at SnapNames and #9 which changed hands at

As always there was plenty of action just off the chart as well. At SnapNames, returned a refreshing $9,600. Those looking for work so they can earn some vacation time may soon be visiting which went for $8,960. Other big winners included at $8,400, at $6,700 and at $6,050. SnapNames also sold a couple of nice .orgs; went for $2,051 and attracted $1,200

Sedo complemented their three Top Ten entries with a long list of solid sales. added up to $8,500, logged �4,500 ($8,473) and contributed �6,000 ($7,827). was just a step behind at �5,000 ($6,521) with another country code domain, next at �3,000 ($5,649). Back on the .com front, Sedo collected �4,000 ($5,217) for and $5,000 each for, and The hit parade continued with at �3,500 ($4,565), at $4,250 and $4,000 (quite nice for a hyphenated .net). also went for $4,000 while found �3,000 ($3,913), contributed $3,750 and sent another $3,500

Just when we were about to send out a search party for, a raft of sales there sailed in this week including at $8,200, at $7,100 and at $6,151. added $5,000 and fattened up the books with another $3,500. built a $3,111 foundation while provided a $2,850 match. went for $2,600 with four others,,, and kicking in $2,500 each. Pool's other winners included at $2,350, at $2,200 and at $2,000. Pool also had a couple of .net sales, at $1,222 and at $1,150

It was a good week at as well where led the way at $8,000. received $4,600, brought $4,450 (very nice for a 3-letter .org) and booked $4,088. Also, attracted $3,888, raked in $3,001 and sold for $2,900.

Enom's Club Drop also shared in the industry's big week winning $6,007 for catching and $4,307 for snatching Enom added $2,607 for, $2,207 for and $2,110 for  Elsewhere, supplemented their #2 chart domain with at $6,000. hit the daily double with at $3,500 and at $2,000. Owner Rob Sequin said he has also received a non-refundable down payment on from a start-up company in Norway. The final installment toward the $10,000 total price is due in March. This week's best reported minor country code sale was which went for $810 on Ebay


Our 2005 Year-To-Date Top Sellers chart gets a load of new entries this week, upping the number of sales above $10,000 to 37 one month into the New Year (50% higher than the monthly average for sales at this level in 2004). Here is how they stack up now:

Domain Name Journal's Year-To-Date Top Sellers 
Highest Reported 2005 Domain Sales through Sun. Jan. 30  
Euro to Dollar Conversion (� to $) 
Based on Rates in Effect When Sales Were Originally Reported by DNJ
(Domains entering the chart this week are highlighted in green)


Sold For

Where Sold Date*
1.  �360,000 = $470,848 Sedo 1/18/05
2. $150,000 Sedo 1/18/05
3. $112,100 SnapNames 2/1/05
4.  $58,000 GreatDomains 1/4/05
5. $50,750 Moniker/
6. �30,000 = $39,817 Sedo 1/4/05
7. �30,000 = $39,324 Sedo 1/11/05
8. $30,000 Pvt Sale 2/1/05
9. $30,000 BuyDomains 2/1/05
10. $27,510 Namewinner 2/1/05
tie $25,000 GreatDomains 1/18/05
tie $25,100 SnapNames 1/25/05
("friends" in Spanish)
$18,263 Sedo 2/1/05
14. $18,250 Ebay 1/18/05
15.  $18,000 Sedo 1/4/05
16. $15,100 SnapNames 1/4/05
17. �11,600= $15,045 Sedo 1/25/05
tie $15,000 Afternic 1/11/05
tie $15,000 Sedo 1/18/05
("tickets" in German)
�11,500= $14,918 Sedo 1/25/05
21. $13,133 SnapNames 1/4/05
22. $13,045 Sedo 2/1/05
23. $13,009 Enom Club Drop 1/18/05
24. �10,000 = $12,888 Sedo 1/18/05
25. $12,250 Moniker/
26. $12,100 SnapNames 1/25/05
27. $12,000 SnapNames 1/11/05
28. $11,600 SnapNames 2/1/05
29. $11,211 SnapNames 1/11/05
30. $11,100 SnapNames 1/4/05
31. $11,001 SnapNames 1/18/05
32. $11,000 Afternic 1/4/05
33. $10,200 Pool 2/1/05
tie $10,000 GreatDomains 1/11/05
tie $10,000 Pvt Sale 1/18/05
tie $10,000 Sedo 1/18/05
tie $10,000 Sedo 2/1/05

*Date column (month/day/year) shows date the sale was published in DNJournal.
Click this link for every reported sale of $10,000 or more in 2004.

New TLD Section

.Info has apparently gotten tired of watching .biz steal its thunder in the early going in '05. Coming into this week, .biz had racked up half of all sales above $1,000 leaving last year's unquestioned leader in the dust. Well, .info came back in a big way this week, racking up 7 of 8 positions on our New TLD chart. Only .US prevented a clean sweep while .biz went home empty handed. As usual, was the leading new extension sales venue. They placed five domains on this week's list including #1 at $3,261 and #2 at $2,500 slipped in with another .info at #3, at $1,000, then Sedo returned with a pair of German terms at #4 and #5, ($881) and ($783). The only domain to go against the .info flow was #7 which sold for $500 at Afternic. Here's a look at the complete New TLD Great 8 for the week ending Jan. 30:

Domain Name Journal's New TLD Great 8 
  Reported .info, .biz & .us Domain Sales  Jan. 24, 2005 - Jan. 30, 2005
Euro to Dollar Conversion (� to $) is Based on Rates in Effect Tue. Jan. 25


Sold For

Where Sold
1.      �2,500 = $3,261 Sedo
2.   $2,500 Sedo
3. $1,000 Pool
("concert tickets" in German)
     �675 = $881 Sedo
("city guide" in German)
      �600 = $783 Sedo
6.     $700  Pvt Sale
7.         $500 Afternic
8.   �250 = $326 Sedo

#6 went for $700 in a private transaction while the longest chart entry we have seen to date, anchored the list at $326. Though .biz missed the chart there were a lot of smaller sales in that extension. Sedo sold for $240 while Pool moved five domains in a similar range; ($311), ($300), ($300), ($250) and ($200)

Our Year-To-Date New TLD list gets three new entries this week, all .infos. That pushed the extension back ahead of .biz, 10-9 in the race for most four figure sales. Here is how they stand after the opening month of 2005:

Domain Name Journal's Year-To-Date New TLD Top 20 
Highest Reported 2005 .info, .biz & .us Domain Sales through Jan. 30 
Euro to Dollar Conversion (� to $) 
Based on Rates in Effect When Sales Were Originally Reported by DNJ
(Domains entering the chart this week are highlighted in green)


Sold For

Where Sold Date*
1.    $12,250 Moniker/
2. �6,000 = $7,966 Sedo 1/4/05
3. �4,000 = $5,189 Sedo 1/25/04
4. $4,150 Pvt Sale 1/18/05
5. �2,500 = $3,261 Sedo 2/1/05
tie �2,000 = $2,655 Sedo 1/4/05
tie  �2,000 = $2,655 Sedo 1/4/05
tie $2,500 Ebay 1/25/05
tie $2,500 Sedo 2/1/05
10.  $2,200 Pvt Sale 1/4/05
("lawyer" in German)
�1,650 = $2,163 Sedo 1/11/05
12. $2,000 Pool 1/18/05
("mutual funds prices" in German)
�1,150 =$1,527 Sedo 1/4/05
tie $1,525 Ebay 1/18/05
tie $1,525 Ebay 1/18/05
16. $1,350 Sedo 1/25/05
17.  St�
("city tours" in German) 
�1,000 = $1,311 Sedo 1/11/05
18. �1,000 = $1,297 Sedo 1/25/05
19. $1,250 Afternic 1/25/05
tie $1,000 Sedo 1/25/05
tie $1,000 Pool 2/1/05

*Date column shows the date (month/day/year) the sale was published in DNJournal.
Click this link for every reported New TLD sale of $1,000 or more in 2004

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to [email protected].

We truly appreciate the industry leading companies represented on our charts who share their sales information with us to help everyone in the business get a handle on current domain values. Individuals like Richard Meyer of the American Marketing Corporation also provide invaluable help by sending us data for these sales reports each week.

Every Tuesday we publish the highest reported domain name sales for the previous week. On Monday our contributors send us their sales data for the previous 7 days. We then compile that information and write this report for Tuesday publication to give you the freshest sales report in the industry. 

We will close with this standard caution. These are not average selling prices - these are top selling domains. One of the biggest impediments to making sales is pricing domains at unrealistic levels. For most of us, pricing domains at the levels achieved on the Top Ten chart will leave us waiting a long time to make a sale! We hope you will use the information presented here as a measuring stick that will help you price your domains at levels that will put more money in your pocket more often!

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

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