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There
is news
on two fronts from Above.com
today. On one hand, the company is
announcing a new Above.com Managed
Domain Portfolio Service that
is designed to make it easier than
ever for domain investors to
maximize their domain traffic
revenues. On the other, in a sign
of the importance Above is placing
on the new offering, they have
brought veteran domain executive Jebidiah
Burnett on board as the newest
member of the company's management
team.
Many
of our readers already know
Jebidiah well. Over the past
decade he has been a key player in
domain brokerage and account
management with several top
registries and registrars
including Enom, Donuts
Inc. and GoDaddy. With
the Above Managed Domain Portfolio
Service Burnett will use his
expertise to connect top domain
investors with increased revenue
opportunities aimed at boosting
their payouts. He will also help
identify new growth opportunities
for Above.com’s registrar and
brokerage service.
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Jebidiah
Burnett
Above.com
Managed Domain Portfolio Service
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David
Warmuz
CEO, Trellian/Above.com |
For David
Warmuz, the CEO at Above.com and its parent company, Trellian
(a firm we profiled in a 2017 DN
Journal Cover Story), the new Managed Domain Portfolio
Service is the latest in a series of innovations the company has rolled
out over the past 24 years. David noted, "A frequent request from
domain investors on our platform over the years has been for a fully
managed option. The Above Managed Domain Portfolio Service is a
higher level of portfolio management, which combines two of our
favorite things to do for our clients: saving precious time and making
them more money."
“Every
domain investor knows the tedious and time-consuming process of moving
their domains around between monetization channels day-in and day-out as
they try to find the highest payouts possible for their traffic.
Above.com’s Managed Domain Portfolio Service takes our proven
algorithms and continuous testing to manage those tasks for our
clients and increase their bottom line.” |
Warmuz added,
“Since the soft launch of Above’s Managed Domain Portfolio Service,
Above.com clients using this option have experienced initial revenue increases
as high as 40% on top of continued month-over-month growth.”
Much of this revenue growth is attributed to traffic sold on Above.com’s Maximizer,
which provides domain investors with an exclusive source of premium
advertisers, performance marketers and established brands to bid on their
domain traffic. These pre-screened advertisers come from Trellian Direct
Search Network, which is Above.com’s own exclusive, premium ad network.
“So far, we are
seeing high levels of interest for this service for a variety of reasons. Some
clients would prefer to focus on selling domains, yet own traffic domains that
could at least pay for themselves and then some if managed properly. Another
example would be those who are running other businesses and just do not have
the time to consistently make sure their domains are going to the highest
paying monetization channels.”
For more
information on the Above Managed Portfolio Service, David passed the baton
back to Jebidiah who will be the point man in providing a full overview of
the service and a review of your portfolio. You can email him [email protected].
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