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Domain Days Dubai Founder Munir Badr Reflects on Enthusiastic Industry Reaction to 2nd Annual Event 

It has been a very busy month for Domain Days Dubai Founder Munir Badr. It began with hectic final preparations for the 2024 conference that played out to rave reviews when it was staged November 5 & 6 at the Marriott Resort Palm Jumeirah. As soon as the show ended, before he even had time to reflect on how everything had gone, Munir had to head off to Istanbul for the ICANN meeting that ended there Thursday (November 14). Now that things have finally calmed down, Munir shared his thoughts on the groundbreaking event that has given the Middle East and Africa region a well deserved turn in the industry spotlight.

"Honestly, I don’t know where to begin!", Munir said. "I dedicated over five months of my life again to create an even better experience for what was already a highly regarded 

Domain Days Dubai Founder Munir Badr welcoming
guests to the 2024 edition of DDD November 5th.

event last year, and I think I succeeded! This all happened alongside a very productive year at my main business, AEserver.com, plus balancing countless other things. But now, none of that matters because the outcome was simply EPIC and phenomenal!"

"We secured our most valuable sponsorships early in the summer, and ticket sales remained strong. We had 272 registered attendees, with an impressive 92% showing up and collecting their badges—the same turnout rate as last year. I was thrilled to see industry leaders, including some who rarely attend events, make it to Dubai this time. Social media was buzzing during and even after the event," Munir noted. 

"This year, we introduced exhibition booths for the first time, adding tremendous value for our sponsors and expanding our event space. Over 50% of attendees stayed at the venue hotel, and many last-minute participants struggled to find rooms as the hotel was nearly sold out. This underscored the importance of staying updated and heeding our “almost sold out” warnings! Interestingly, even those who were hesitant or decided last minute still made it, showing that FOMO was real," Munir added.

"In my opening speech, I referred to Domain Days Dubai as a "social experience" rather than a traditional "conference" or "event." I think this captures the essence of our vision—a modern, dynamic gathering. Over two action-packed days, we had a purposefully intense agenda, with panels and keynotes from 9 a.m. to 6 p.m., plus breakfast, lunch, coffee breaks, a beachside dinner, and the VIP yacht after-party, which hosted 180+ people! Interestingly, most attendees opted for VIP tickets, making me wonder if there’s even a need for standard tickets next time. Plus we had the public attendee list for all ticket holders for ease of networking and our new super tool - a WhatsApp group for the event - let's see other events copy this now," Munir smiled.

View from the bow of the Desert Rose during the VIP Yacht Party at DDD 2024

"In summary, we had 272 registered attendees, 92% attendance, over 40 speakers—including new participants from Dubai’s government and the Dubai Electronic Security Center (DESC), which showcases our strong public-private partnership—and more than 30 sponsors, with every sponsorship slot filled. The feedback has been fantastic. This year, we also saw significant engagement from Africa, reflecting our broader MEA (Middle East & Africa) focus, thanks to all our amazing speakers who made it from Kenya & South Africa. Key players from Saudi Arabia, Kuwait, Bahrain, the UAE, and many other countries attended and valued the opportunity to connect with partners they’d only met online. It was a win-win for everyone involved. Also I am proud to say we had 50% of returning sponsors from 2023 which means they really benefited and see the need to be present in this region," Munir said.

In closing he noted, "People are already asking about next year’s event, and we’re looking at the same time frame, late October to early November - so pretty much the same dates. It’s hard to stop when there’s so much demand for more! The event was cash-flow positive just like last year, with a higher & solid margin, so I’m thrilled that my investment of time and resources has been rewarded with a great return." 

From the reaction of attendees it also seems clear they were thrilled with what they received from being at Domain Days Dubai 2024 as well. The 2025 edition will be here before you know it, so it's not to early to start thinking about it now.

(Posted Nov. 18, 2024)  

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