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The
Lowdown
Welcome to the
The Lowdown from
DN Journal - your source for notable news and information from all
corners of the global domain name industry!
The Lowdown is
compiled by DN Journal Editor & Publisher
Ron Jackson.
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Premium
Domain Sales in 2H-2025 Produced Big Gains for
Both Radix and the .CV Registry |
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If you
read our bi-weekly domain
sales report, you know that 2025 was a
very big year for the domain aftermarket,
but that wasn't the only corner of the industry
where business was booming. Both Radix and
the .CV registry have released reports on
their Premium Domain sales in the
second half of 2025 and their percentage
year-over-year gains were very impressive. Radix
operates in the gTLD space as the administrator
of 10 top level domains including, appropriately
enough, .space, as well as .tech, .fun,
.store and six more. .CV, as a single
re-purposed ccTLD assigned to Cape Verde,
plays in a different league but their results
illustrate the key role premiums play at every
level. |

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Radix
reported that their premium domains saw a sharp
rise in both registrations and renewals in
H2-2025. The number of new premium registrations
soared 96% above the number logged in the same
time frame a year earlier. Radix saw strong demand
across all price points with 131
registrations at $5,000 a year (annual
renewals
cost the same amount). They had 55
registrations at $10,000 a year and at the
highest end, two at $25,000 a year. Their full
report here breaks down all of the data
to show how their individual TLDs performed in
generating the breakout half.
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While Radix
launched their new TLDs in 2014, .CV
just went global in 2024 when the
ccTLD opened registrations worldwide
under a new
marketing agreement that
repositioned the TLD as a personal
digital identifier. In many languages,
CV is the abbreviation for "curriculum
vitae” (the Latiin term for a short
account of one's life) and is still used
today as a synonym for one's resume.
While .CV's new
usage has a short history, it appears to be
headed in the right direction. From a
starting to point of just 3,000 domains in
2024, .CV passed the
50,000 mark in 2025 - a 16-fold
increase. Their 2H-2025
Premiums Report showed how
important premium pricing on top tier
domains is to the bottom line. CV's standard
registration price is around $10 but
the 297 premium registrations they
had in 2H-2025 averaged $318 each.
Some, including 11 sales of domains with
just one or two characters, were much higher. |

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(Posted
March 2, 2026)
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