Do Domains Beat the Market? After Kicking Off the Second Decade of His Liquid Market Reports Veteran Broker Giuseppe Graziano Answered That Question

In July, we told you about Giuseppe Graziano, the CEO and Founder of international domain brokerage and consultancy GGRG.com, releasing the 40th quarterly edition his insightful Liquid Market Report. That issue marked the 10th anniversary of the publication that tracks an important subset of the overall aftermarket - short acronym and numeric domains - that, due to steady demand, tend to have more liquidity than most other domain categories. These are .com domains comprised of 2-4 letters, 2-5 numbers or a combination of 2-3 characters mixing letters and numbers. Giuseppe has just kicked off the Liquid Market Report's second decade with the 41st edition covering results from 3Q-2026. 

These are some of the highlights from the latest report:

• Escrow.com sales nearly doubled, up 92.18% to $31.44 million, more than four times the $6.74 million in publicly reported sales (down 13.78%).

• 3L .coms led Escrow with $21.82 million, about 69% of the volume, while 4L .coms led public sales with $4.5 million, roughly two thirds of the disclosed total.

• Over the past 12 months, the 4L .com floor is almost flat (-1%), while the 5N .com floor is down about 67%. (the "floor" price is a metric showing the baseline market value for liquid categories from one quarter to the next).

GGRG Founder Giuseppe Graziano

In addition the latest quarterly report, The Domain Standard has just released a new issue (#6 in the series) featuring a can't miss new article from Giuseppe - Do Domains Beat the Market? A Decade of Data. Giuseppe said, " I was able to extract ten years of domain name performance and compare it directly with other asset classes. Is it better to hold domain names, or are you better off holding ETFs, stocks, gold or real estate? If domain names are a legitimate alternative investment class, how do they actually behave? The article has the intriguing answers and, in addition to the link above to the print version from The Domain Standard (an outstanding publication from Freename), you can read it on the GGRG.com website.

(Posted October 16, 2026)   

*****