Featured in the  Wall Street Journal · Forbes ·  ABC News · BBC News ·  CNN/Money · MSNBC · Newsweek · USA Today · New York Times · IBD



September 15, 2013

Domain Sales

About Us

YTD Sales Charts

E-Mail Us

The Lowdown

News Headlines




Letters to Editor

Year's Biggest Sale to Date - Slots.com at $5.5 Million - Completed at Moniker While a Pair of 6-Figure Sales Closed at Other Venues

The first multi-million dollar domain sale of 2010 is finally in the books. While three previous sales this year cracked the $1 million dollar mark none closed higher that that until Moniker.com completed their $5.5 million sale of Slots.com to BodogBrand this past week. This is also the fourth largest publicly reported cash sale since we started tracking the domain aftermarket in the fall of 2003.  

After three straight weeks of having no sales above the five- figure level the market revved up this week with a pair of six-figure sales joining Moniker's seven-figure blockbuster. Those were Cheesecake.com and Tr3s.com at $100,000 apiece.

RickLatona.com served up the Cheesecake sale while Domainator.com accounted for the Tr3s transaction. As some of you know, Tr3s is a popular Spanish language TV entertainment network operated by MTV (Tr3s is a play on "tres", the Spanish word  for "three"). Given MTV's special interest in the name it won't surprise you to learn that the buyer was the owner of MTV, global entertainment giant Viacom.  

By Ron Jackson

Rick Latona had a hand in three of the top ten sales and four overall on this week's Top 20 Sales Chart. In addition to Cheesecake.com, Latona's sales platforms produced sales of #4 BabyFood.com at $70,000, #9 Trumpet.com at $31,250 and #11 Oncologist.com at $21,350.

Sedo had a pair of top ten sales and a total of seven charted domains, more than any other venue. #6 OMusic.com set the pace for them at $45,000

This was the best week of the year for the non .com gTLDs as that category saw two of its three biggest sales year to date and wound up with a half dozen entries on the Big Board. #5 Lyrics.net led the way after changing hands for $65,000 in a private sale. Sedo's sale of #7 HomeEquityLoan.net also hit the top half of the leader board after going for $38,000. Two more .nets made the elite list along with #14 Coupons.info ($17,600 at Sedo) and # #17 ChristianBookstore.org ($16,860 at the AfternicDLS). 

The country codes also fared well hitting the trifecta with #13 Shoes.tv ($18,000 at Sedo) and a pair of Dutch ccTLDs; #15 Besparen.nl (Dutch for "save") at $17,080 and #16 BD.nl at $17,019. Those two domains were sold by BliXem Internet Services. A huge country code sale is also in the pipeline. Moniker auctioned off Poker.ca (Canadian ccTLD) this week with the high bid coming in at $400,000. If that transaction successfully closes it will be the year's second biggest country code sale, trailing only Credit.fr (sold for $851,875 in January).

Here is how all of the sales leaders stacked up for the week ending Sunday, May 30:

The DN Journal Top 20 
Reported Domain Sales - Mon. May 24, 2010 - Sun. May 30, 2010
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect June 2, 2010


Sold For

Where Sold
1. Slots.com $5,500,000 Moniker
2. Cheesecake.com $100,000 RickLatona.com
3. Tr3s.com $100,000 Domainator.com
4. BabyFood.com $70,000 RickLatona.com
5. Lyrics.net $65,000 Pvt Sale
6. OMusic.com $45,000 Sedo
7. HomeEquityLoan.net $38,000 Sedo
8. AcidFonts.com $33,450 Moniker
9. Trumpet.com $31,250 Latonas.com
10. AutoCircle.com $25,000 Sedo
11. Oncologist.com €17,500 = $21,350 Latonas.com/
T.R.A.F.F.I.C. Milan
12. Mobigo.com €15,000 = $18,300 Sedo
13. Shoes.tv $18,000 Sedo
14. Coupons.info $17,600 Sedo
15. Besparen.nl
(Dutch for "save")
€14,000 = $17,080 BliXem Internet
16. BD.nl €13,950 = $17,019 BliXem Internet
17. ChristianBookstore.org $16,860 AfternicDLS
18. ExpressCast.com $15,000 AfternicDLS
19. 12.net $13,500 Sedo
20. EEV.net $13,000 SnapNames


Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

For the many newcomers entering the domain industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market. If you do not understand why specific domain names command the prices they do, you are likely to make unwise domain registrations or purchases. We highly recommend that you do some basic research before you buy anything! As a starting point we have built a sister site specifically for you at NameNewbie.com.

CLICK HERE for our Year-To-Date Charts.

There were a dozen more five-figure sales off the chart with Latonas.com posting the largest of those - LLLL.com at $12,500. They also sold Shut.com ($11,804) and 5R.com ($11,590)

Sedo rang up a half dozen more sales in this price range including Traiteurs.fr ($12,200), Meitian.com ($12,199) and Shops.ch ($10,980). They also scored with Better.co.uk ($10,512), Pairez-Plus.com ($10,370) and VinylSiding.net ($10,000).

Elsewhere, BliXem Internet booked $12,017 for Valuta.nl and $10,980 for Bet.nl while the AfternicDLS drew $12,000 for LeadsGeneration.com

.Com Supporting Cast

Sedo led the four-figure .com supporting cast with eTools.com ($9,900) and WWDating.com ($9,888) and banked another $8,600 for TheHouseCafe.comHTJ.com tacked on $7,320, MillwallOnline.com landed $6,570 and Bestellen.com brought $6,417

PCBooster.com generated $6,385, e-Ways.com went for $6,100 and RentalsInRome.com returned $5,734. DesertPoker.com dealt out $5,500, KnowledgeWorker.com notched $5,000 and CarbonIndex.com measured $4,900.

Sedo had 32 more .com sales ranging from $2,000 to $4,500. Those are listed in the table below:

Additional Sedo .com Sales Between $2,000 - $4,500
taxrite.com $4,500   pentaxforum.com $2,500
feima.com $4,188 cbfront.com $2,500
rigor.com $4,000 bestweddingspeeches.com $2,499
netbettv.com $3,750 txcs.com $2,440
motrade.com $3,660 megatudo.com $2,400
yjhy.com $3,660 destinationrv.com $2,250
claddingmaterials.com $3,500 add-link.com $2,245
baseballgame.com $3,500 360registry.com $2,200
fairtravel.com $3,050 enlis.com $2,200
realestateparty.com $3,050 zofo.com $2,050
undid.com.com $3,000 jbww.com $2,000
digihome.com $3,000 desibel.com $2,000
saekaphen.com $3,000 herrenfrisuren.com $2,000
skimode.com $2,928 dodb.com $2,000
exxy.com $2,708 ourtutor.com $2,000
sutao.com $2,550 fgppr.com $2,000

Back at the AfternicDLS Jumala.com captured $9,900 while DegreeSearch.com and GoodGamers.com garnered $8,500 each. Waitresses.com collected an $8,000 tip, VanPools.com picked up $7,500 and IntegratedHealthCare.com dispensed $7,000

CareerGuru.com gained $6,850, LuxurySedan.com braked at $6,750 and LuxurySedans.com added $5,400. MicroscopeAccessories.com also sold for $5,400 while CarCalendars.com kicked in $5,100 and four others; Liyun.com, Lomani.com, MobileInsurance.com and RajKumar.com cornered $5,000 apiece. 

At NameJet.com the winners included EcoToys.com ($8,835), 9944.com ($6,800) and Chengde.com ($6,800). They also hit high notes with GuitarSolos.com at $5,900, Wateach.com at $5,041 and TVMonitor.com at $4,999

USGoverment.com (typo) tallied $4,975, Balto.com bagged $4,687 and Gift-Certificates.com redeemed $4,500. InvestorServices.com added $4,315 and PerscriptionDrugs.com (typo) penciled in $4,100

NameJet had 34 more .com sales ranging from $2,000 to $3,950. Those are listed in the table below:

Additional NameJet .com Sales Between $2,000 - $3,950
govermentgrant.com $3,950   directech.com $2,554
quiltworld.com $3,858 bahrainhotel.com $2,500
computerupgrade.com $3,733 emailadresses.com $2,500
americanpools.com $3,600 govermentauctions.com $2,500
eworkers.com $3,576 hawaiiforeclosures.com $2,450
newsfromrussia.com $3,300 packingmaterial.com $2,450
andysauto.com $3,130 bbqsupplies.com $2,400
thefirstnationalbank.com $3,100 cannabisoil.com $2,400
vipservices.com $2,862 wilkens.com $2,387
religion-cults.com $2,851 checkonline.com $2,245
capitalcitybank.com $2,716 floridagovernment.com $2,187
weddingtiara.com $2,700 renewableenergies.com $2,155
cellnumber.com $2,601 readylabs.com $2,100
generationjets.com $2,600 ukmobile.com $2,100
solaires.com $2,600 choicevacations.com $2,050
bigtable.com $2,599 aurat.com $2,001
dancestation.com $2,564 californiagovernment.com $2,000

At SnapNames.com, ComputerSupply.com provided $6,750, Gated.com locked up $3,411 and TheComplianceStore.com delivered $3,130. Hanliu.com hauled in $2,765, HolidaysParis.com celebrated $2,588 and MedHunter.com found $2,350

Moniker closed a number of sales from their DOMAINfest Ft. Lauderdale auction including BJH.com ($6,500), Sentimental.com ($5,250) and Taunt.com ($5,000). They also sold ArtAppraisal.com for $4,000 while QWZ.com zipped up $3,850, LasVegasDiscounts.com attracted $3,500 and CakeStand.com cooked up $3,000. NeighborGood.com brought another $3,675 from their online platform. 

While Moniker was moving names in Ft. Lauderdale, Latonas.com was closing more sales from their T.R.A.F.F.I.C. Milan auction including UXH.com ($6,100), Fettucini.com ($5,490) and CopyCenter.com ($4,270). Punches.com knocked out another $3,660 while BaroloWine.com quaffed $2,745. From their web platform Latonas also sold PropertyValuations.com ($3,010) and Feni.com ($3,000).

Elsewhere Domainator.com fetched $6,000 for Filmedia.com

 Afternic Domain Auctions

Country Codes

It was full steam ahead for the country codes as they piled up eight more five-figure sales this week led by Shoes.tv at $18,000 via Sedo. We showed you all of the ccTLD sales at this level in the all extension section at the top of this report. The biggest country code sales you haven't seen yet rank #9 and #10 on our latest weekly Country Code Top Chart. Those are an impressive sale for America's .us ccTLD - OnlineCasinos.us at $9,999 (via Sedo) and LasVegas.eu (European Union country code) at $9,150 (through BliXem Internet). 

Sedo had the most chart entries with 11, including #11 S.co.za (South African ccTLD) at $8,500. BliXem charted half a dozen domains including five on the top half of the chart. They helped the Netherlands' .nl extension claim five places on the elite list, more than any other extension. 

Here is how all of the country code leaders stacked up for the week ending May 30:

Country Code Top 20
 Highest Reported ccTLD  Sales: Mon. May 24, 2010 - Sun. May 31, 2010
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect June 2, 2010


Sold For

Where Sold
1. Shoes.tv $18,000 Sedo
2. Besparen.nl
("save" in Dutch)
€14,000 = $17,080 BliXem Internet
3. BD.nl €13,950 = $17,019 BliXem Internet
4. Traiteurs.fr €10,000 = $12,200 Sedo
5. Valuta.nl
("currency" in Dutch)
€9,850 = $12,017 BliXem Internet
Bet.nl €9,000 = $10,980 BliXem Internet
Shops.ch €9,000 = $10,980 Sedo
8. Better.co.uk £7,200 = $10,512 Sedo
9. OnlineCasinos.us $9,999 Sedo
10. LasVegas.eu €7,500 = 9,150 BliXem Internet

11. S.co.za $8,500 Sedo
HealthCare.eu €6,500 = $7,930 BliXem Internet
Poker.com.pl €6,500 = $7,930 Latonas.com/
T.R.A.F.F.I.C. Milan
14. Giochiamo.it €6,000 = $7,320 Sedo
15. Auction.me $6,250 SnapNames
16. WD.de €4,750 = $5,795 Latonas.com/
T.R.A.F.F.I.C. Milan
17. Inoxpa.co.uk €4,500 = $5,490 Sedo
18. Steuern.eu €4,325 = $5,277 Sedo
19. Bondage.com.au $5,100 Netfleet.com.au
Roboter.at €4,000 = $4,880 Sedo
SnapStore.nl €4,000 = $4,880 Sedo

CLICK HERE for our Year-To-Date Charts.

There were several dozen additional four figure sales off the ccTLD chart with Sedo again claiming the lion's share of those. Their supplemental roster was led by Rakeback.cn ($4,500), EPC.be ($4,270) and Winterbekleidung.de ($4,026)

Gewichtswesten.de drew $3,904, Kartengenerator.de delivered $3,660, Potters.co.uk presented $3,212 and BubbleRoom.co.uk welcomed $3,066. Sedo had 56 more country code sales ranging from $1,000 to $3,050 that are listed in the chart below:

Additional Sedo ccTLD Sales Between $1,000 - $3,050
antitranspirant.de $3,050   cosmetic.eu $1,525
gartenarbeit.de $3,050 debuyer.de $1,525
kidswear.de $3,050 espressamenteilly.com.pl $1,513
malta.ch $3,050 espressamenteilly.pl $1,513
welpenkauf.de $3,050 pinnaclesports.de $1,500
askyourneighbour.co.uk $2,847 verzekeringvergelijk.nl $1,464
geschaeftsideen.de $2,806 yourid.nl $1,434
aktiencharts.eu $2,684 casablanca.tv $1,399
omnivision.de $2,501 theknot.co.uk $1,300
firmenlogos.de $2,440 werkblad.nl $1,282
stellengesuche.tv $2,440 sabian.nl $1,281
uebernachtung.de $2,440 cloudservices.de $1,220
walter-schuhe.de $2,440 coso.it $1,220
fuergamer.de $2,196 inkclub.es $1,220
tratos.eu $2,135 juste.fr $1,220
facedocument.com.ar $2,000 psykoterapi.eu $1,220
sex.st $2,000 snowboard24.de $1,220
fussballsocken.de $1,952 haushalttipps.de $1,208
edreams.se $1,830 gafasdesol.com.es $1,159
elektrofahrrad.eu $1,830 pickupartist.de $1,159
mensch-gegen-maschine.de $1,830 rabatto.de $1,110
yacht.sg $1,830 archive.tv $1,100
wireless.eu $1,769 viti.de $1,080
dm.tv $1,750 ouch.co.za $1,050
glueckauf-moers.de $1,708 sextoy.eu $1,037
gewässerhaftpflicht.de $1,678 tv-apps.de $1,037
gewässerhaftpflichtversicherung.de $1,678 baer.im $1,000
itaxi.de $1,601 duet.me $1,000

In ccTLD sales from Latonas.com's T.R.A.F.F.I.C. Milan auction that just closed Sex.do drew $2,745 while Floors.us and Holdem.ch chalked up $1,830 each. Meanwhile Cheese.us cut $1,342. From their web platform Latonas sold Tops.tv for $2,000 and Property.cm for $1,025

Elsewhere BliXem billed $3,996 for Prospect.eu, SnapNames moved Match.us for $2,261 and AssociatesDegrees.co.uk for $1,066.  NetFleet.com.au sold DogBook.com.au for $2,040 and Tablets.com.au for $1,700 and in a private sale Cupcakes.co.uk changed hands for $1,702

If there are country code extensions in our report that you are not familiar with, you can look up the nation each extension goes with here.

Global Contenders (Non .com gTLDs: .biz, .info, .mobi, .net, .org, .asia, .pro & .tel)

The non .com gTLDs dropped behind the ccTLD category over the past couple of years but for the second week in a row the Global Contenders showed some real muscle, ringing up 7 five-figure sales including two of the three biggest recorded in this category so far this year.  We showed you those (led by Lyrics.net at $65,000) at the top of this report. The biggest GC sale you haven't seen yet is #8 on our new Global Contenders Top 20 Chart - LTE.org at $9,888 via Sedo. 

The .nets had the most chart entries with 13, followed by .org with five. .Info and .Asia  each had one representative on the elite list. Sedo led the race among venues, piling up 10 chart entries.  

Here's how all of the Global Contenders stacked up for the week ending May 30:


Global Contenders Top 20
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. May 24, 2010 - Sun. May 30, 2010
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect June 2, 2010


Sold For

Where Sold
1. Lyrics.net $65,000 Pvt Sale
2. HomeEquityLoan.net $38,000 Sedo
3. Coupons.info $17,600 Sedo
4. ChristianBookstore.org $16,860 AfternicDLS
5. 12.net $13,500 Sedo
6. EEV.net $13,000 SnapNames
7. VinylSiding.net $10,000 Sedo
8. LTE.org $9,888 Sedo
9. Dedicated.net $8,830 SnapNames
10. YT.net €7,000 = $8,540 Latonas.com/
T.R.A.F.F.I.C. Milan

11. 4X4.net £4,500 = $6,570 Sedo
12. DTS.net $6,500 AfternicDLS
13. Pflegeversicherung.net €4,999 = $6,099 Sedo
14. Birth.net $6,000 Moniker/DFG FTL
15. BalanceTransferCreditCards.org $5,750 Sedo
16. AIRP.org $5,588 AfternicDLS
Brokers.asia $5,000 Sedo
MastersDegrees.org $5,000 AfternicDLS
19. Onfi.net $4,388 AfternicDLS
20. Wahrsagen.net $4,270 Sedo

CLICK HERE for our Year-To-Date Charts.

Domain Name Industry Newsletter

There were dozens of additional GC sales just off the chart with Latonas.com claiming the highest of those - Salaries.net at $3,660. That name was sold in their Milan auction as were Amplifiers.net and Copiers.org at $2,074 each. Taps.net tacked on $1,830 while Gels.net and Whiskies.net downed $1,220 each. 

At NameJet the ledger included MarineFisheries.org ($3,555), SingleParents.org ($3,377) and Bric.org ($2,288). EmbassyOfPakistan.org admitted $2,178, Microphones.net picked up $2,100 and Kelowna.org located $1,974. OrangeJuice.org swallowed $1,565, Amistad.org drew $1,308 and Erde.org added $1,100

At Sedo EnglishGrammar.org grossed $3,000 and Newsletter.info distributed $2,800. Sedo had 26 more four-figure GC sales ranging from $1,000 to $2,444. Those are listed in the table below:

Additional Sedo non .com gTLD Sales Between $1,000 - $2,444
07.org $2,440   228.net $1,250
frisuren.info $2,439 forward-darlehen.net $1,220
akiba.net $2,400 plattenspieler.net $1,220
naturstein.biz $2,379 managementjobs.net $1,200
buergerentlastungsgesetz.org $1,952 respublica.org $1,200
brocantes.net $1,708 oyunlar1.net $1,111
vibratoren.net $1,708 expenses.net $1,105
highspeedinternetaccess.net $1,675 ulp.org $1,100
privatinsolvenz.org $1,586 spannbettlaken.net $1,086
yeastinfection.info $1,500 71.biz $1,074
cheap-insurance.org $1,400 fad.info $1,037
youthhostels.asia $1,400 midtown.info $1,000
ökostrom.info $1,281 phillyrealestate.net $1,000

Back at the AfternicDLS, BuyArt.net boxed up $2,888, Magyarorszag.net nailed $2,788 and two others; UncommonSense.net and PayWeb.net went for $2,521 each. 

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.


As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to [email protected].

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of Domain Sales Center also provides invaluable help in collecting data for these sales reports each week.

Every Wednesday we publish the highest reported domain name sales for the previous week. On Mondays and Tuesdays our contributors send us their sales data for the previous 7 days. We then compile that information and write this article to give you the most comprehensive sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.


 Home  Domain Sales  YTD Sales Charts   Latest News  The Lowdown  Articles  
Legal Matters
  Dear Domey  Letters to Editor  Resources  Classified Ads  Archive  About Us

Hit Counter


Latest news of the domain name industry






Copyright 2010 DNJournal.com - an Internet Edge, Inc. company. 
No material may be copied from this site without expressed written consent.