& Highlights from Wednesday Night and Thursday
Morning at the SedoPro Partners Forum in Key West
annual SedoPro Partners Forum
last night (Wed. Oct. 7) at the Casa Marina Resort
in Key West, Florida with a cocktail party and
buffet dinner served on the beach. Sedo Co-Founder and
CEO Tim Schumacher welcomed Sedo's guests and in
his opening comments Schumacher noted that he was optimistic
about the direction the domain business is headed now, a
sentiment he said he didn't hold a year ago when the
general economy entered a historic financial
also took the opportunity to express the company's
support for The Water School, a charity project
strongly supported by a domain industry group headed by Gregg
McNair (International Director of Strata
PPX Services) that we told you about in July.
McNair helmed a group of 18 industry leaders who just
returned from Kenya where they got a first hand
look at The Water School's efforts to eliminate
waterborne diseases in Africa. Sedo's support
came in the form of a much appreciated $4,500
check that Schumacher presented to McNair last night.
McNair (left) receiving a $4,500 donation
from Sedo CEO Tim Schumacher
last night at the SedoPro Partner Forum in Key
Schumacher's talk, attendees were treated to a buffet
dinner on the spectacular beach at the Casa Marina
Guests check out the buffet at the SedoPro Partners
Forum opening night dinner.
Below: Attendees dined at tables that were set up
directly on the beach.
dinner was capped off by an interesting keynote panel
featuring Hotels.com founder Bob Diener
(now the Executive Administrator of GetARoom.com),
Sedo Director of Sales Kathy Nielsen and Sedo
Senior Broker Tessa Holcomb.
to R above) Sedo's Kathy Nielsen, keynote speaker
Bob Diener and Sedo's Tessa Holcomb.
part of the contract agreement when his company sold Hotel.com
and Hotels.com in late 2003, Diener accepted a
five-year non-compete clause. Once that expired he
decided to re-enter the travel business and called on
Sedo to help him secure a memorable domain name. Holcomb
brokered his eventual purchase of GetARoom.com
for $30,000. Diener presented an end user's
perspective on the importance of a good domain name,
noting "If a name stands out in the marketplace, it
costs you a lot less to market." After the
keynote session, people stayed on the beach chatting
until almost midnight.
conference resumed this morning with a pair of
presentations from Sedo Co-Founders and executives. In
the opener, Co-Founders Ulrich Essman and Ulrich
Priesner detailed Sedo's One-Stop Shop Product
Co-Founders Ulrich Essman (left) and Ulrich
Priesner conducting the opening
seminar at the SedoPro Partners Forum in Key
West, Florida this morning (Thur. Oct. 8).
of the audience at this morning's business sessions.
up was a session titled Sedo: The Future
& You, conducted by Sedo CEO &
Co-Founder Tim Schumacher and Sedo's COO &
General Counsel Jeremiah Johnston.
CEO Tim Schumacher & COO/General Counsel Jeremiah
at this morning's second business session.
have the details on what was covered in both of today's
business sessions in a comprehensive wrap-up article on
the conference that we will be publishing next week.
After the the morning presentations, everyone returned
to the beach for a waterfront luncheon on a beautiful
day in Key West.
luncheon on the beach in Key West.
I write this, attendees are enjoying a variety of fun in
the sun afternoon activities including Waverunner rides,
snorkeling, biking or just sunning by the pool or
napping in a hammock. This evening the event continues
with a 7pm dinner at one of Key West's best restaurants,
The Strip House, followed by a 1920's themed gala with
live entertainment and dancing back at the Casa Marina's
Grand Ballroom that is scheduled to run from 9pm-1am.
conference concludes tomorrow with a morning panel
discussion called The DNA of TLDs that
will be moderated by Jeremiah Johnston. The four
panelists will be registry representatives Lance
Wolak (.Org) and Ken Hansen (.Biz), plus
media representatives Andrew Allemann (Domain Name
Wire) and myself. After our session, a farewell
luncheon on the beach will bring the 2009 SedoPro
Partners Forum to a close.
will have photos and highlights from the events
scheduled tonight and tomorrow morning in a final post
from south Florida tomorrow evening. I'll put that
together when we stop in Miami for the night en route
back home to Tampa.