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August 27, 2012

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

BREE on the Verge of Major Breakout With Release of New Video Featuring David Castello

After a long career in the music business the Castello Brothers, Michael and David of Castello Cities Internet Network, found even greater success in the domain industry. They own a boatload of great generic keyword and geo domains, many of them fully developed including PalmSprings.com, Nashville.com and Whisky.com to name just a few. Still, David 

BREE with Maryk McNeely (left) and David Castello (right)
on the set for their new video at The Standard in Nashville
 

(a top notch professional drummer) found himself unable to resist the  music world's siren call when he discovered a phenomenal new music talent in singer/songwriter BREE in the summer of 2010. 

David, who managed music clubs on L.A.'s world famous Sunset Strip in his pre-domain industry days, became Bree's manager and the two moved to Nashville last summer where they reeled in bass player Maryk McNeely to round out a trio that is making major waves in Music City.

The trio has already recorded tracks with Bob Ezrin's crack engineer, Justin Cortelyou (Ezrin is one of the top producers in music industry history having produced albums by Pink Floyd, Kiss, Alice 

Cooper, Rod Stewart and many others). Today, they just released their first video, directed by Marcel, for a rocking new tune Bree wrote called "Whisky" - very appropriate given the Castello Brothers ownership of Whisky.com. 

The video, shot in the ballroom at The Standard (Nashville's oldest free standing building, one that dates back to 1845), will be the centerpiece of a new promotional campaign for the United States and Canada that will run for the next ten weeks. The band then expects to head out on the road this summer.  

If they come anywhere near you, that is a show you are going to want to see. Bree and her standout backing musicians have a unique look and sound that is unlike anything else on the music scene today. The new video captures that very well. I was pulled in immediately by the opening scene, shot in the middle of the night, with a 1965 Chevy Impala convertible careening down the street (with David behind the wheel) carrying 2012's coolest new band to The Standard. If you like music I know you will love the video, so be sure to check it out!

BREE

(Posted April 17, 2012) 


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