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August 27, 2012

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

ICANN Re-Starts Stalled TLD Application System As New Marketing Firm Enters the New TLD Fray

After being shut down for nearly six weeks due to technical issues, ICANN's TLD Application System (TAS) has finally been re-started. Those interested in operating new gTLDs will now have until 23:59 GMT/UTC on May 30 to finalize and get their applications in. ICANN is also expected to announce a new date soon for The Big Reveal when all of the applicants and the TLDs they applied for will be made known. 

The technical snafu and the long period of time it took ICANN to resolve the problem resulted in a lot of brickbats being thrown at the domain name system's oversight body. Even so, a lot of people still see riches in the soon to be 

expanded new gTLD space. Just last night, DomainDiction, a new company offering marketing services to new gTLD registry operators, announced it had entered the fray. 

There are a lot of familiar faces on DomainDiction's managerial staff, led by CEO Jennie-Marie Larsen who first entering the domain name industry 12 years ago as head of NeuStar's registry business operations in Europe. In that post she

participated in the creation, market introduction, and development of TLD business for .BIZ, .US, .and several ccTLDs when NeuStar was awarded contracts to operates those registries.

Chief Strategy Officer Pinky Brand is also well-known for his role in the 2006 launch and marketing of .mobi. The executive team also includes Head of Registrar Marketing John Kirkham, Head of UK PR & Marketing Tina Lord, Head of European Online Marketing Henry Lewington, Head of North American Online Marketing Rob Rozicki and Consultant for German OR & Marketing Christoph Hausel. You can read all of their bios here, along with that of Chief Financial Officer Hugo Idler

(Posted May 22, 2012)

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