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June 10, 2014

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

That's a Lot of Carbs: Pasta.com Sells for $250,000! + 50 Cent Helps Launch .CLUB & DNW Offers Free Guide to Selling Domain Names 

We just learned that WebsiteProperties.com has sold the domain Pasta.com for a meaty $250,000. The deal, that  was completed Wednesday (May 21), ranks among the 15 biggest sales reported so far this year (we will be adding it to our weekly and  YTD Sales Charts when our next update comes out June 4). The new owner currently is using WhoIs privacy so at this time we don't know who the new owner is or what their plans for the domain may be.

Pasta image from Bigstock

50 Cent

Last week we told you about .CLUB's plans for a big launch party in New York City May 22 hosted by rap superstar 50 Cent who has just launched a new website at 50inda.club. That event was held last night at the Tao night club in Manhattan. I fully intended to be there to cover it for you but just before I left for the airport yesterday morning, JetBlue contacted me with the news that my flight had been canceled and the next one they could put me on wouldn't get me to New York until the party was over. So, there went my  chance to meet a fellow Jackson (and much better rapper). 50's real name, as his fans know, is Curtis Jackson.

Many well-known industry figures were at the launch though and from the photos I've seen on Facebook it appeared they all had a great 

time. 50 posed for photos with several of them and also spoke briefly while appearing alongside .CLUB CEO Colin Campbell and CMO Jeff Sass. Bringing 50 Cent on board was the latest in a long string of bold marketing moves by .CLUB that is helping to separate them from the crowded new gTLD pack. As of this writing .CLUB has more registrations that any other new gTLD except .guru which has been on the market for a much longer period of time.

One other note today - Andrew Allemann at DomainNameWire.com has just released a very useful free 26-page publication called How to Sell Domain Names on Marketplaces that will be of interest to anyone who would like some tips on selling names through popular aftermarket venues like Sedo, Afternic, Go Daddy and others. 

Andrew said the project started as a small guide but quickly expanded once he dove into the subject. He decided to write the guide in response to the many people who individually had questions about selling on the industry marketplaces. Allemann said, "It walks people through setting up their domain names and selecting the best options to improve the chances of a sale. The guide isn't just for people who have never listed domains for sale before - it includes a few tricks people might not be aware of."  

(Posted May 23, 2014) 


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