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October 14, 2016

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Domaining Europe Founder Dietmar Stefitz is Bringing Two New gTLD Events to Spain in December 

Dietmar Stefitz is known for staging the annual Domaining Europe conference, the most recent of which was the 2016 event held in The Hague, Netherlands this past May. Now he is adding two special one-day new gTLD events to his show production duties - both to be held in Valencia, Spain on the first two days of December. 

The first of those will be the inaugural Brands & Domains event on Thursday, December 1, 2016 at the Hotel Sorolla Palace in Valencia. That venue will be familiar to anyone who attended a Domaining Europe conference prior to this year as it was the permanent home for that show until Dietmar decided it was time for a change of scenery and took it to Holland last spring.

Stefitz said, "Brands & Domains "will bring together experts on digital marketing, registry operations, search engine and branding with major companies that have registered Brand TLDs, or those considering applying for a Brand TLD in the future." 

As those who have been following ICANN's new gTLD program know, dotBrands, as they are often called, are new domain extensions that are being operated by specific companies for branding purposes - examples being TLDs like .google, .canon and .philips, to name just a few. 

Dietmar Stefitz

Stefitz noted, "This is a neutral event that, in addition to serving Brands that have their own TLD or wish to apply for one, will include organizations that offer supporting services to Brand TLD registry operators and applicants, such as front and back-end registry service providers. So, we expect there to be interest from a variety of the key players for a day that will close with a gala dinner that will provide some great networking opportunities." Registration for Brands & Domains is now open.

One perk of registering for Brands & Domains is that you will also be given free admission to Stefitz's other new event - The Name Show - that will be held the next day, Friday, December 2, 2016, also at the Hotel Sorolla Palace. 

Stefitz said, "The Name.Show is the first traveling event dedicated to raise awareness of new domain extensions and education about the opportunities for businesses and professionals to enhance their presence online. A panel of experts on the Internet, digital marketing, e-commerce, etc. will explain the developments related to the new domain extensions that are emerging every day through the main Spanish and European cities." 

This Valencia event, that will cover the board array of general use new gTLDs (as opposed to those that are brand specific) will be the first on the Spanish leg of the tour Stefitz has mapped out - one that is to include later events in Bilbao, Zaragoza, Barcelona, Sevilla and Madrid. You can register for The Name Show here and get more details about the event on TheName.Show website.

(Posted October 13, 2016)  

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