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March 06, 2020

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Radix Reports Big Revenue & Profit Jump in 2019,  Donuts Names a New CMO and InterNetX/Sedo Issues a Global Domain Report

We have several things to share with you today. Radix, who operates a large  portfolio of new gTLD domain registries, has released details on their 2019 revenue. The company reported gross revenue of over $21 million, a 26% surge from the previous year.  Radix's net profit grew even more, jumping by 54% from 2018. In another good sign, they closed 2019 with momentum on their side as Q4 was their strongest of the year.  

Radix, who administers 10 gTLDs as well as the .PW ccTLD, noted that 25% of their revenue came from standard registrations and 64% from standard renewals. Radix’s premium domains cumulatively generated over $2 million in revenue with 58% of that coming from 


premium renewals. The United States was the biggest contributor to Radix's revenue, accounting for 50% of the total. Germany was next highest with 12% then China with 7%

Radix also pointed out that they are the only registry portfolio holder that has put two of its new TLDs over the 1 million mark in domain registrations. .ONLINE reached that milestone in November 2018 and .SITE joined the club in February 2019.

Mina Neuberg
Chief Marketing Officer, Donuts

Speaking of large domain registry portfolio holders, we also have some news from the biggest of them all, Donuts. The Bellevue, Washington based company that operates over 240 new gTLDs, has named Mina Neuberg as their new Chief Marketing Officer. Neuberg will be responsible for leading the marketing, creative, communications and outreach functions to drive Donuts consumer awareness and strategic marketing initiatives. 

Neuberg joins Donuts from Revolution Math, where she served as Chief Marketing Officer for the past two years. Previously, she spent over two years at BAMKO, serving as its SVP, Marketing and Consumer Insights. 

Donuts CEO Akram Atallah said, "Mina has an excellent track record of strategic marketing expertise and customer engagement which make her the ideal person to join Donuts as Chief Marketing Officer. Her years of experience paired with her expertise in strategic marketing, consumer experience and driving awareness will be instrumental as we build on our momentum in the marketplace.”

Neuberg added, "I am overjoyed to join Donuts at this exciting time in the company’s continued growth. I deeply connect with Donuts’ and Name.com’s mission to provide creative and meaningful online identities to entrepreneurs, organizations, and dreamers alike. I look forward to working with our executive and marketing teams to elevate Donuts’ and Name.com’s presence in the market and build deeper connections with new and existing customers worldwide.” Name.com is the domain registrar that is a wholly-owned subsidiary of Donuts.

Also today, in case you missed the original announcement that came among the hustle and bustle of  NamesCon Global, I wanted to alert you to a new Global Domain Report that has been put together and released by domain registrar InterNetX and popular domain marketplace Sedo. The document includes numerous data sets and analyses of the current status of the domain business. The companies said millions of data sets were collected and analyzed for the report with internal data from Sedo and InterNetX augmented by data sources from third parties such as VeriSign, CENTR and nTLDstats.

The report noted that 369 million domains have been registered to date with .com accounting for 147.2 million of those. In addition to exploring .com and the nearly 1,200 alternatives now available, the report looks at what the future of domain search might look like and what  registrars can offer their customers to provide an  optimal buying experience.

As you would expect with Sedo involved, the report also examines the current state of the domain aftermarket. The report is available free of charge and can be accessed here: DomainReport.global.

(Posted March 5, 2020)

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