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August 02, 2016

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Uniregistry Dominates This Week's Domain Sales Chart After Unveiling Massive Vault of Unreleased Transactions 

You are about to get a much clearer look at what has been happening in the domain aftermarket. Jeff Gabriel, the Vice President of Sales at Uniregistry (which, as of last week, combines the brokerage operations of DomainNameSales and Uniregistry Market into one entity) has given me access to thousands of previously unreleased sales totaling nearly $42 million that stretch back to early February of 2015 (those represent only about half of their sales in that time frame with the rest subject to non disclosure). 

Why February 2015? Regular readers of this column may recall that was the last time Uniregistry/DNS sent a list of their sales - and like this time - it was a massive one covering a long period of time. So, they are bringing us up to date on their sales since then. In the interim their top priority, as you would expect to be, has been building the company into an aftermarket powerhouse that complements its registry and monetization operations. 

Gabriel is justly proud of not only how far they've come but how they have done it, noting, “The best part about many of these sales is that they are commissionable for our clients (15%), and those who have used our self brokered product for free!”

By Ron Jackson

The challenge for me has been how to incorporate more than 80 weeks worth of sales into a column that normally covers only one week of sales across the industry at a time. From day one when I started tracking the aftermarket in 2003, I knew the column would need to be kept at a manageable length that could be produced within a couple of days each week. That's why I decided to track .com sales (that still have the lion's share of the market) starting at $2,000 and all other TLDs starting at $1,000. Those minimums set 13 years ago continue to serve their purpose very well today - allowing me to share all of the notable public sales with you while still getting the work I need to do on other parts of DNJournal.com done.

In addition to results across all extensions, the data also has to be sliced and diced into .com, ccTLD and non .com gTLD categories for our other charts. That work is now done with this latest treasure trove of data from Uniregistry (a great educational gift to our readers). Now we come to how we will present the data while following another rule I've used from the start. When sales in the current year are being reported for the first time we chart and include them in the column released the week in which they are reported. 

If sales from previous years come to light we add any that qualify for the applicable year's Year to Date Top 100 Chart (all years are available in our Archive) but generally do not add lesser ones. The rare exceptions are when we get a huge amount of valuable data at once (such as in 2012 when Marchex gave us their top 500 all time sales) - in which case we add a special document in the Archive with those sales. We will handle Uniregistry's 11 months worth of 2015 sales in the same way - those that qualify will go on the 2015 YTD Top 100 chart and we will release the others in a special document that will be linked to from this column by the end of the month (you will also be able to access it (and all past weekly columns, charts and documents) by simply going to our Domain Sales Archive).

Before I turn to those 2015 sales I first want to get the current sales out to you. I have six months worth of 2016 sales from Uniregistry now, so to keep the column at a manageable length (a battle I think I  have already lost with this intro!) this week's column will include their January & February sales, next week's column (out July 20) will include March & April and the following week will close the list out with May & June (out July 27). Parceling them out in what will be digestible bites for me will also help keep other venues from getting completely drowned out in the flood of Uniregistry data. Uniregistry will still have a very high profile as these sales get charted but these things all balance out over time - they had almost no chart visibility for the past 17 months even though they were obviously racking up a lot of sales. For all of us it is great to get this information whenever it comes out and I am very appreciative of everyone who contributes to this report whenever they wish to do so.

Now - and thanks for your patience - let's get to the data! A pair of six-figure sales from Uniregistry kicks things off on our latest all extension Top 20 Sales Chart that actually has 24 positions due to a five-way tie for the last spot. Those are Sideline.com at $225,000 and Murabaha.com at $100,000. That Sideline.com sale also ranks among the ten biggest sales reported so far in 2016.

.Coms swept 22 of the 24 chart entries with Sedo and Michael Mann's DomainMarket able to plant their flags alongside Uniregistry - Sedo doing it was #3 (tie) 1396.com at $60,000 and DomainMarket scoring with #14 AnimalsUnited.com at $39,000 (a domain Michael said he picked up for just $12 in 2012!).

The only non .com's on the elite list are a pair of .orgs sold by Uniregistry - #10 Ohio.org at $45,000 and #11 AssistedLiving.org at $40,000.

 Here is how all of the sales leaders stacked up for the week ending Sunday, July 10, 2016:

HealthInsurance Services, Inc
eHealthInsurance Services, Inc
eHealthInsurance Services, Inc

The DN Journal Top 20 
Highest Reported Domain Sales - Mon. July 4, 2016 - Sun. July 10, 2016
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect July 14, 2016)


Sold For

Where Sold
1. Sideline.com $225,000 Uniregistry
2. Murabaha.com $100,000 Uniregistry
1396.com $60,000 Sedo
Pinyin.com $60,000 Uniregistry
5. Aniu.com $58,000 Uniregistry
6. BPN.com $55,000 Uniregistry/
Janine.com $50,000 Uniregistry
Relojes.com $50,000 Uniregistry
9. MenFashion.com $46,000 Uniregistry
10. Ohio.org $45,000 Uniregistry

AssistedLiving.org $40,000 Uniregistry
Baab.com $40,000 Uniregistry
13. Humann.com $39,600 Uniregistry
14. AnimalsUnited.com $39,000 DomainMarket
15. AudioArt.com $38,000 Uniregistry
16. SmartShip.com $37,000 Uniregistry
17. Expomobilia.com €27,500 = $30,525 Sedo
Bahnhofstrasse.com $30,000 Uniregistry
DirectStream.com $30,000 Uniregistry
Distribute.com $30,000 Uniregistry
JobThailand.com $30,000 Uniregistry
MiniFacelift.com $30,000 Uniregistry
Regular.com $30,000 Uniregistry
YEAY.com $30,000 Uniregistry

Keep in mind that these are the highest value cash only sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

CLICK HERE for our Year-To-Date Top Sales Charts

Click Link Below for
The All-Time Top 20 All-Cash Domain Sales Reported By DNJournal.com
 (2003 to Now)

.Com Supporting Cast

Our .Com Supporting Cast usually consists of four-figure sales but the flood of Uniregistry data pushed dozens of five-figure sales into this category. Uniregistry had the highest of those with DDPO.com at $28,000, Newbi.com at $27,200 and Medidate.com at $27,000

MissionStatement.com made $26,000 while five others - Avasis.com, BargainTires.com, LookBack.com, PayBoost.com and ProBox.com - produced $25,000 apiece. CommercialDirect.com drew $24,000, GRYD.com kicked in $23,750, IBBU.com yielded $23,600 and Typsy.com tallied $22,800.

Uniregistry had 343 more four-figure sales ranging from $2,000 to $20,000 that are listed in the table below:

Additional Uniregistry Sales Between $2,000 - $20,000
carpal.com $20,000   tzus.com $5,000
debtconsolidate.com $20,000 voosh.com $5,000
egghunt.com $20,000 vrfashion.com $5,000
marincounty.com $20,000 legalthings.com $4,950
perverse.com $20,000 hornworms.com $4,700
synd.com $20,000 cityofpaloalto.com $4,500
taskmate.com $20,000 countryfunk.com $4,500
vacationusa.com $20,000 healthadvocacy.com $4,500
micropads.com $19,440 homesprint.com $4,500
gldn.com $19,000 lovegram.com $4,500
angelsnest.com $18,000 navypride.com $4,500
glassjars.com $17,000 netquality.com $4,500
diemens.com $16,800 revisionone.com $4,500
adenium.com $15,000 sueet.com $4,500
ceviz.com $15,000 xcaliber.com $4,375
cyberdrive.com $15,000 missionjournal.com $4,200
dimebags.com $15,000 alexandritejewelry.com $4,000
driedfruit.com $15,000 cranemaster.com $4,000
globaltek.com $15,000 fanarena.com $4,000
rentreport.com $15,000 fiyah.com $4,000
shademaker.com $15,000 glasshardware.com $4,000
smartwindow.com $15,000 goproto.com $4,000
truckbedcovers.com $15,000 jonstevens.com $4,000
uptrend.com $15,000 mrna.com $4,000
croit.com $14,000 pd5.com $4,000
inov8.com $14,000 personnelfiles.com $4,000
kidsbedding.com $13,500 premierland.com $4,000
angelia.com $13,000 queensbee.com $4,000
lanie.com $13,000 reachforchange.com $4,000
shavedpussy.com $12,500 sheboom.com $4,000
purebreds.com $12,488 sozoku.com $4,000
chefonline.com $12,000 strianese.com $4,000
comped.com $12,000 thepropertyclub.com $4,000
dataserv.com $12,000 underwaterwelding.com $4,000
greenhouseseeds.com $12,000 uplabs.com $4,000
medicali.com $12,000 uranim.com $4,000
mountstreet.com $12,000 vehiclearmour.com $4,000
pcjr.com $12,000 vitalrestoration.com $4,000
dogallergies.com $11,500 wayfilm.com $4,000
hao123456.com $11,111 medsec.com $3,900
conservativeconvention.com $10,500 onetwothree.com $3,750
feelme.com $10,250 propx.com $3,750
whisker.com $10,200 spendly.com $3,700