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$1.5 Million Deal Gives Michael Castello Penthouse View from Top of Our Latest Domain Sales Chart 

As we detailed in one of our most popular stories of the year (released last Friday), domain industry pioneer Michael Castello closed a $1.5 million sale of Room.com when the buyer paid off a five-year installment plan early. Michael and a friend,  radio legend Walt "Baby" Love, co-owned the domain after Michael hand registered it for their partnership 26 years ago! In addition to nicely padding their bank accounts that also put Room.com atop on our latest bi-weekly all extension Top 20 Sales Chart. It also ranks as the second biggest publicly reported sale so far this year. Room.com trails only the $3 million sale of Help.com in January (coincidentally, Michael has a $3 million sale on his resume as well, having sold Whisky.com for $3.1 million in 2014). 

This week's #2 sale is anything but what its names suggests. Fiasco.com provided a $203,500 payday for another industry icon, Braden Pollock at LegalBrandMarketing.com (if you don't already know about Braden you should and our 2011 Cover Story profile about him would be a good place to start). 

The next two spots on the Big Board went to a pair of nice ccTLD sales at Sedo. They sold Magnet.de for $54,570 and moved Pics.ai for $50,000. The biggest non .com gTLD sale, BitcoinETF.org at $49,999, also sold via Sedo, rounded out the first five.

As usual, the .coms took the majority of the chart entries (12 of 20 overall). One of those was a $49,997 acquisition of #6 TravelAI.com by John Lyotier in a private transaction. John has a rich history in the industry too, having co-founded LeftOfTheDot.com back in 2010 (it now points to TravelAI.com). John told me, "There is so much happening in the AI space, and after being a data company masquerading as a travel company for more than a decade, we felt the time was right for us to build out on a new brand that can be our flagship and help define our new story." We wish John and his team the best of luck as they start this new chapter. 

SnapNames also helped the .com cause by putting three names on the honor roll, led by #10 Kaffee.com at $19,100.

The ccTLDs also had their usual strong outing, taking six spots, including #8 Chess.ru at $28,234. Chess, of course, is an obsession in Russia. This name was purchased by an investment company that plans to take full advantage of that. Now that they have acquired the definitive domain from the owner who has held it since 1999, the new owners said they are creating an online chess platform for the Russian-speaking audience that will also include the largest web apps available for mobile operating systems, including iOS and Android.

The non .com gTLDs nailed down two spots this week - both with .orgs that were both sold through Sedo. In addition to the BitcoinETF.org sale, #12 Fitness.org changed hands for $16,050.

 

 

 

 

 

 

 

           By Ron Jackson

Last but not least, a big historical sale has come to light. As Elliot Silver reported at  DomainInvesting.com, Yolo.com was sold for $3 million in 2021. The price was confirmed by two well-known brokers who were involved in the transaction, Andy Booth at Booth.com and Andrew Rosener at MediaOptions.com. As a result, we have added Yolo.com to the 2021 Top 100 Chart in our Domain Sales Archive where it now ranks as the #5 sale for that year.

Here is how all of the leaders stacked up for the two weeks ending Sunday, September 10, 2023:

The DN Journal Top 20 
Highest Reported Domain Sales - Mon. Aug. 28 - Sun. Sept. 10, 2023
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect Sept. 13, 2023)

 

Domain

Sold For

Where Sold

1. Room.com $1,500,000 Michael Castello
2. Fiasco.com $203,500 LegalBrandMarketing
3. Magnet.de €51,000 = $54,570 Sedo
4. Pics.ai $50,000 Sedo
5. BitcoinETF.org $49,999 Sedo
6.

TravelAI.com

$49,997 Pvt Sale
7. SuiteSpot.com €30,000 = $32,100 Sedo
8. Chess.ru $28,234 Pvt Sale
9. Cirata.com €20,000 = $21,400 Sedo
10. Kaffee.com $19,100 SnapNames
11. FluentData.com $18,000 Sedo
12. Fitness.org €15,000 = $16,050 Sedo
13. Dominion.fr €12,000 = $12,840 Sedo
14. BaseballBetting.com $12,774 SnapNames
15. MyPocket.com $12,500 Sedo
16. Robots.tv €9,990 = $10,689 Sedo
17. YourCity.com $10,500 Sedo
18. GiversGain.com $10,495 SnapNames
19. Dating.co €9,433 = $10,093 Sedo
20. Easy-Storage.com $10,000 Sedo

Keep in mind that these are the highest value cash only sales that have been reported to us in the past two weeks. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

CLICK HERE for our Year-To-Date Top Sales Charts
Click Link Below for
The All-Time Top 20 All-Cash Domain Sales Reported By DNJournal.com
 (2003 to Now)
HealthInsurance Services, Inc
eHealthInsurance Services, Inc
eHealthInsurance Services, Inc

.Com Supporting Cast

Sedo led the .com supporting cast of four-figure sales with ShieldLegal.com at $9,995, Xaver.com at $9,588 and Alpago.com at $9,000. They added $7,500 for YieldInvest.com, $7,000 for Rossocorsa.com and $6,995 for FoxyLink.com.

TGAB.com tacked on $6,600, ClickFurniture.com fetched $6,000 and UltimateTravelGuide.com drew $5,750. Heizo.com hauled in $5,349, Hyperpress.com produced $5,243 and three others - Gorup6Inc.com, Maness.com and UPHoldings.com - kicked in $5,000 apiece.

Sedo posted 39 more four-figure .com sales ranging from $2,000 to $4,995 that are listed in the table below:

Additional Sedo .com Sales Between $2,000 - $4,995

sellyourapp.com $4,995   macsamx.com $3,150
rg4.com $4,888 addictiondoctors.com $3,000
alarmverification.com $4,800 affairsafloat.com $3,000
manhwaid.com $4,800 ariceumtx.com $3,000
prosal.com $4,700 id-e.com $3,000
chatpulse.com $4,595 aimoto.com $2,996
careerpass.com $4,280 boutiquestays.com $2,675
lópez.com $4,000 moodfood.com $2,675
yaspay.com $3,999 newfoodshop.com $2,675
futureshaper.com $3,849 saltysiren.com $2,500
designsauce.com $3,800 brand-hub.com $2,495
recetasdieta.com $3,600 allsportsdata.com $2,300
ankabet.com $3,500 hyperfactory.com $2,200
clickete.com $3,500 newtextile.com $2,200
heartoftheriver.com $3,500 work6.com $2,200
247pvp.com $3,375 quizarena.com $2,140
artangold.com $3,250 selbstbewusstsein.com $2,140
allarosa.com $3,200 clickbounty.com $2,000
softproof.com $3,200 ufabet1688x.com $2,000
skimcoat.com $3,199   

At NameJet FootballLocks.com secured $9,271, GottaGo.com went for $5,250 and PaymentProcessor.com pitched in$5,034. TheInnovationEnterprise.com contributed $5,001, C-H.com captured $4,511 and Cantar.com collected $3,766

The NameJet hit parade continued with PedalBoard.com ($3,669), Kanha.com ($2,969) and ParagonCoin.com ($2,850). JumpShip.com followed at $2,799, then AutoSolve.com at $2,549, TTAN.com at $2,501 and Matrx.com at $2,400. Their roster was rounded out with Xanda.com ($2,310), Mauka.com ($2,254), TypicallySpanish.com ($2,200) and EveryDrop.com ($2,152).

Back at SnapNames, Unserious.com sold for $8,186, Bytewax.com brought $6,995 and Novator.com notched $6,917. Apricity.com corralled $6,750, Dogi.com dug up $6,305 and BidHire.com banked $5,795. TargetTrack.com cleared $5,585, ColdZone.com warmed up to $5,255 and two others - DreamStarter.com and MidwestThermalOptics.com made $5,000 each.

Snapnames had 64 more four-figure .com sales ranging from $2,000 to $4,645 that are listed in the table below.

Additional SnapNames .com Sales Between $2,000 - $4,645

livinglife.com $4,645   morepower.com $2,833
chanson.com $4,600 buildingwords.com $2,795
hablemosdenegocios.com $4,295 cityprepper.com $2,795
omniomni.com $4,195 futureproofenergy.com $2,795
exquisitefoods.com $4,188 88862.com $2,604
spora.com $4,179 aclick.com $2,601
convergenceglobal.com $4,095 truffe.com $2,601
greencharging.com $4,095 arrowwood.com $2,600
slothcoffee.com $3,895 yuetu.com $2,600
merakiwealth.com $3,795 daychill.com $2,595
inmail.com $3,769 zcareer.com $2,595
mashita.com $3,750 ducatiforsale.com $2,499
mauilove.com $3,695 kuperconsulting.com $2,499
protectyourass.com $3,695 stardancer.com $2,499
dantek.com $3,602 canyoncarver.com $2,495
boxere.com $3,595 sportevents.com $2,450
vsim.com $3,519 revhawk.com $2,399
localcoworking.com $3,499 provoyance.com $2,395
solarguides.com $3,499 rowlettair.com $2,395
patika.com $3,466 aispaces.com $2,361
extel.com $3,355 ptlndx.com $2,300
tarjetasdecredito.com $3,306 unfoldgroup.com $2,295
exatech.com $3,299 marketstatus.com $2,288
zilok.com $3,291 sfco.com $2,271
aveni.com $3,206 doorsandmore.com $2,219
omtech.com $3,206 qtravel.com $2,219
besilient.com $3,195 repairauction.com $2,195
taib.com $3,115 intracorp.com $2,099
e-n.com $3,007 pathworks.com $2,065
qualityexperience.com $2,995 mysynergy.com $2,051
vipfare.com $2,988 ewlaw.com $2,050
bigislandhoney.com $2,895 ww33.com $2,000

Elsewhere, EdgyBranding.com sold Nikiri.com for $9,765, LegalBrandMarketing.com moved DropDay.com for $7,500 and XYNames.com booked $4,500 apiece for CigarBarn.com and Star-X.com.

Country Codes

The ccTLDs were, of course, led by those six solid sales you saw on the all extension chart above with Sedo's $54,570 sale of Magnet.de leading the way. The biggest sale in this group that you haven't seen yet is the #7 name our latest bi-weekly Country Code Top 20 Sales Chart, also a German .de domain - RKV.de at $8,025.  

Sedo, who has always dominated the ccTLD space, swept every entry on the chart except one, the $28,234 sale of #3 Chess.ru that we talked about earlier. 

The .de domains scored an easy win in the extension race with the German TLD piling up eight chart entries. The only other extensions with multiple entries were France's .fr with three and Colombia's .co with two.

Here is how the ccTLDs stacked up for the two weeks ending Sunday, September 10, 2023:

Country Code Top 20 Sales Chart
Highest Reported ccTLD Sales - Mon. Aug. 28 - Sun. Sept. 10, 2023
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect Sept. 13, 2023)

 

Domain

Sold For

Where Sold

1. Magnet.de €51,000 = $54,570 Sedo
2. Pics.ai $50,000 Sedo
3. Chess.ru $28,234 Pvt Sale
4. Dominion.fr €12,000 = $12,840 Sedo
5. Robots.tv €9,990 = $10,689 Sedo
6. Dating.co €9,433 = $10,093 Sedo
7. RKV.de €7,500 = $8,025 Sedo
8. Meinlager.de €7,150 = $7,651 Sedo
9. Pollen.fr €6,500 = $6,955 Sedo
10.
tie
Ihlenfeldt.de €5,000 = $5,350 Sedo
10.
tie
Viraal.nl €5,000 = $5,350 Sedo
12. CO2.co $5,000 Sedo
13. GetDomain.io $4,800 Sedo
13. Cannabis-Samen.de €4,200 = $4,494 Sedo
15. eMed.uk £3,450 = $4,313 Sedo
16.
tie
Miradry.de €4,000 = $4,280 Sedo
16.
tie
MMM.mn €4,000 = $4,280 Sedo
18.
tie
Dubai-Property.de €3,750 = $4,013 Sedo
18.
tie
Hobbymesse.de €3,750 = $4,013 Sedo
20. PQP.fr €3,700 = $3,959 Sedo

CLICK HERE for our Year-To-Date Charts.

There were dozens of additional four-figure ccTLD sales off the chart, led by Sedo's sales of Encore.nl ($3,958), Gamma.de ($3,820) and BGEN.co.uk ($3,744). They also scored with Qualtrics.ai ($3,566), Woork.de ($3,382) and Transit.se ($3,210). Rig.de added $3,209 and PeoplePlus.de delivered $3,205.

Sedo had 20 more sales ranging from $2,000 to $2,943 that are listed in the table below:

Additional Sedo .com Sales Between $2,000 - $2,943

mortgages.us $2,943   trinkhalm.de $2,675
cqa.me $2,888 360-media.de $2,674
footballshop.fr $2,836 aerox.eu $2,674
rizz.eu $2,781 whataboutme.de $2,674
buchhaltersoftware.de $2,675 winehub.eu $2,674
chauffageelectrique.fr $2,675 lfm.ca $2,500
co-works.de $2,675 sprocket.io $2,500
nsg.fi $2,675 tot.fr $2,408
raceshop.eu $2,675 caos.de $2,140
spesenkarte.de $2,675 cock.tv $2,000

Elsewhere, Bespoke.vc landed $3,500 at LegalBrandMarketing.com, 730.cc sold for $2,601 at SnapNames, NES.US changed hands for $2,488 via DAN.com and DomainLore.uk collected $1,375 for ClaroMoney.co.uk.

If there are country code extensions in our report that you are not familiar with, you can look up the nation each extension goes with here.  

Non .com gTLDs

The non .com gTLDs were limited to two five-figure sales but one of those, Sedo's $49,999 sale of BitcoinETF.org is one the seven biggest sales reported in this category so far this year. .Orgs took three of the first four spots on our latest Non .com gTLD Top 20 Sales Chart with Fitness.org at $16,050 (via Sedo) and Forum.org at $5,271 (through SnapNames) in that quartet.  

The .orgs went on to pile up eight chart entries but still lost the TLD race to the .nets who had ten, including three of the top six. Sedo's $6,495 sale of #3 Clothing.net led the charge for that TLD.

Here is how the top non .com gTLD sales stacked up for the week ending ending Sunday, September 10, 2023:

Non .Com gTLD Top 20 Sales Chart
Highest Reported Non .Com gTLD Sales: Mon. Aug. 28 - Sun. Sept. 10, 2023
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect Sept. 13, 2023)

 

Domain

Sold For

Where Sold

1. BitcoinETF.org $49,999 Sedo
2. Fitness.org €15,000 = $16,050 Sedo
3. Clothing.net $6,495 Sedo
4. Forum.org $5,721 SnapNames
5. Recetas.net €5,000 = $5,350 Sedo
6. Sailing.net €4,900 = $5,243 Sedo
7. Mozi.app $5,000 Sedo
8. Cities.net $4,899 Sedo
9. Land-Dweller.org $4,888 SnapNames
10.
tie
DeepCoin.org $4,795 Sedo
10.
tie
GreenSteel.org $4,795 Sedo
12. Brasilemb.org $4,104 SnapNames
13. FlySky.net $4,000 Sedo
14. TakeBackYourMeds.org $3,700 SnapNames
15. Scottsdale.net $3,456 NameJet
16. Bags.net $3,433 NameJet
17.
tie
CodeBlue.net €2,500 = $2,675 Sedo
17.
tie
HIL.net €2,500 = $2,675 Sedo
17.
tie
Wörterbuch.info (IDN) €2,500 = $2,675 Sedo
20. RoyalCatering.net $2,488 Sedo
 

There were eight more four-figure non .com gTLD sales off the chart led by NameJet's $2,400 sale of Cssteap.org. They added $2,000 for CarautismRoadMap.org. Sedo added three more - Gratis.net ($2,324) plus Rico.bet and TheGroup.org at $2,000 each. SanpNames weighed in with ELA,org at $2,069 and GDZX.net at $2,050 and BuyDomains banked $1,400 for MoneySense.net.

Now that you're up to date on what happened over the past two weeks, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page

*****

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to [email protected]. We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. 

Every other Wednesday we publish the highest reported domain name sales reported to us over the preceding two weeks. Thanks to those data contributors we are able to produce the industry's most comprehensive sales report. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

 

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