Home

Featured in Wall Street Journal Forbes Newsweek MSNBC USA Today New York Times   Boston Herald

August 27, 2012

Domain Sales

Latest News

Articles

Dear Domey

Resources

Archive

YTD Sales Charts

The Lowdown

Legal Matters

Letters to Editor

Classified Ads

About Us

 

 

 

 

 

 

The Lowdown



May 16, 2008 Post

Here's the The Lowdown from DNJournal.com! Updated daily to fill you in on the latest buzz going around the domain name industry!

Compiled by Ron Jackson (Editor/Publisher)

 

Domain name registrations have exploded in recent years as more and more businesses come to realize the importance of domain names in boosting their enterprises online. I have 

often said that a domain name is as essential to a business as a business card - and it is an even better value. For $8-$10 you can register a domain that allows you to distribute your contact information plus infinitely more content and do it worldwide

Rob Sequin of SearchDomainsForSale.com sent me an interesting example of how real estate agents in his Cape Cod, Massachusetts neighborhood are using domain names to distribute information about houses they have for sale. As you can see in the photos at right, two different real estate agencies are registering the street addresses of houses they have for sale as .com domain names and are placing the easy to remember URLs on their For Sale signs. 

In visiting the websites that were set up for the two houses for sale in these examples, 44TeeWay.com and 15Fairway.com, I found nice slide show photos of the properties and all of the relevant details about the homes. Using domains to advertise in this way makes it a snap for people driving by to get a web address that gives them in depth information about the homes they are interested in. 

As other businesses think of creative ways to use domain names to market their products the uptake of both new registrations and reasonably priced names on the aftermarket should continue to strengthen.

One other note today - giant web hosting company 1 & 1 Internet Inc. has named a new CEO. Oliver Mauss succeeds Andreas Gauger, who steps down after 13 years on the job. Mauss will also run the company's subsidiaries in the UK, France and Spain. 1&1 Internet Inc. is a subsidiary of United Internet, a public company with a market cap of $4 billion. 1&1, whose U.S. headquarters is in Chesterbrook, PA, hosts more than 10 million domain names.
(Posted May 16, 2008) To refer others to the post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/05-16-08.htm


For all current Lowdown posts - Go Here


We need your help to keep giving domainers The Lowdown, so please email editor@dnjournal.com with any interesting information you might have. If possible, include the source of your information so we can check it out (for example a URL if you read it in a forum or on a site elsewhere). 


 Home  Domain Sales  YTD Sales Charts   Latest News  The Lowdown  Articles  
Legal Matters
  Dear Domey  Letters to Editor  Resources  Classified Ads  Archive  About Us


BuyDomains.com
afternic.com

 

 

Copyright 2008 DNJournal.com - an Internet Edge, Inc. company. 
No material may be copied from this site without expressed written consent.