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June 23, 2017

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

.CLUB Presents Million.Club Domain Name to Person Who Made the New gTLD's One Millionth Registration 

Last week the .CLUB domain registry announced they had passed the 1 million mark in total registrations - only the 5th new gTLD to reach that level to date (along with .xyz, .top, .loan and .win according to NTLDStats.com). .CLUB managed the feat without engaging in the drastic price cutting some others new TLDs did to build market share. That is not meant as criticism of any registry's strategy, but it does make .CLUB's achievement especially impressive.  So,  congratulations are in order to .CLUB Founder Colin Campbell (who was profiled in a 2016 DNJournal Cover Story) and the entire .CLUB team.

Liz Mejia - the registrant of .CLUB's
1 millionth domain - MyWineShop.Club.

In a new post on the .CLUB blog today Chief Marketing Officer Jeff Sass revealed that Liz Mejia, an entrepreneur based in Guatemala, used GoDaddy to register what would be the TLD's 1 millionth domain - MyWineShop.club. Sass added that in recognition of Ms. Meija's role in reaching the landmark, the registry has also given her the domain Million.Club

Regarding the new website Ms. Mejia plans to build on MyWineShop.Club, she told Sass, "the website is an affiliate website and I needed a great name for my platform and all the others, .com, .org , etc. could not help me. Only .CLUB had the name that would work best for my site. I chose this name because we sell incredible wine and accessories - and we wanted that the website be personal, hence the name MyWineShop.club. 

As a wine fan who has registered several wine-related domains over the years, I like Liz's choice of MyWineShop.Club too. In fact, back in 2003 I registered MyWineShop.com and have had the domain ever since, so I can say that Liz and I are, both figuratively and literally, on the same page here!

(Posted June 22, 2017)  

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