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September 11, 2018

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Steady Growth Has Given .GLOBAL Good Reason to Celebrate Their 4th Anniversary This Month 

The .GLOBAL domain registry  is celebrating their 4th anniversary this month. CEO & Founder Rolf Larsen marked the occasion with a blog post that includes a video featuring a wide variety of end users now doing business from .GLOBAL domains and an infographic (.PDF format) detailing how the extension has grown over the past four years. 

.GLOBAL has utilized a different pricing model than most new gTLD registry operators with an average registration fee of $55 and an average renewal fee of $70. While premium pricing holds their total registration numbers down in comparison to others, it gives them a much higher margin on each domain and motivates those who buy .GLOBAL domains to actually use their names. That is reflected in the registry's renewal rates that have been going up every year. In year 1, 63% of their registrants renewed, in year 2 that figure jumped to 73% and in year 3 it climbed again to 82%

Despite the higher pricing and new gTLD registration numbers than have stalled for many others, .GLOBAL has also seen its registrations grow by double digits each year (they

Rolf Larsen
.GLOBAL CEO & Founder

currently have nearly 44,000 domains under management). From year 1 to year 2 they jumped 50%, from year 2 to 3 year they went up 31% and from year 3 to year 4 they rose another 27%.

Larsen said, "Ever since the launch, .GLOBAL has seen a strong and steady growth rate. We have earned the trust of brands and other professionals by continuously working hard to maintain a clean namespace free of malicious registrations.  As a result, the actual usage and renewal-rates are high, which indicate that users both invest in and stick to their chosen .GLOBAL domain name."

(Posted September 11, 2018)

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