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The Lowdown



August 11, 2008 Post

Here's the The Lowdown from DNJournal.com! Updated daily to fill you in on the latest buzz going around the domain name industry!

Compiled by Ron Jackson
(DN Journal Editor/Publisher)
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A new article about the domain business at Forbes.com is currently the top-ranked story on the highly influential business news website. The article, titled Flipping for Domains, was 

written by Charlie Foster who dropped me a note to let me know that the piece was the #1 story at Forbes.com today. Foster's article includes quotes from a Connecticut teenager, Steven McDonald, who said he has grossed $325,000 from flipping domains. There are also comments from Sedo.com COO (and Internet Commerce Association President) Jeremiah Johnston, DNForum.com owner Adam Dicker and myself. 

I caught Foster's article just a few hours after finishing Wall Street Journal reporter David Kesmodel's book The Domain Game while flying home from a weekend trip to Chicago last 

David Kesmodel
Signing a copy of The Domain Game

night. Many others have already praised Kesmodel's work on this book and you can now add me to the chorus. It's obvious that a lot of hard work and research went into a well balanced book that instantly becomes a key reference for anyone interested in the history of the domain industry and where it may be headed in the future. 

All of the key figures are covered with many previously untold anecdotes that will give you some real insight into how those people became so successful. Kesmodel also canvassed a cross section of experienced domain investors to get their advice for industry newcomers. That section alone will help you avoid a lot of costly mistakes if you are just starting out. 

So don't miss it - the price is a pittance compared to the value of the information in this volume. Besides David could probably use the 

extra income since he has a new mouth to feed now. His wife Tanya just gave birth to a beautiful baby girl (their second daughter) Thursday night (August 7th). Our congratulations to them on the new arrival, something even the top spot on the New York Times best seller list couldn't top! 

While I was away for a rare three-day weekend (accompanying my wife to her high school reunion in southwestern Michigan) Moniker.com held their live domain auction at the Internext Expo in Hollywood, Florida where they rang up $578,650 in sales. An online auction in association with that event is still underway and will wrap up Thursday (August 14). Meanwhile Moniker has announced the inventory list for their August 20 live auction at the Search Engine Strategies conference in San Jose (an accompanying online auction will continue through August 28). The names that will be on the block include Ad.com, Rebate.com (and Rebates.com), Searching.com and Brand.net, just to name a few.

(Posted August 11, 2008)


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