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Account
Management Team is assigned to each client. Each
team assigned to the customer's account includes an account
manager, a domain optimizer and a developer.
In the team
formation process Parked said some accounts were redistributed
and those who were moved got an email today telling them
who their new Account Team Leader is. For example is my
case (Parked is one of three |
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PPC companies I use), Christian
Burck, who has always done a great job, was my
account rep. I got an email today telling me my account
was moved to a new account management team headed by Monte
White. I know Monte well so I'm sorry he drew the short
straw! Despite that, I know he will deliver the same
high level of service that Christian did.
Of course the "developer"
title caught my eye right away, but White told me that
refers to "a programmer that is assigned to a team
to develop tools to streamline the account
management process. It is an internal development
position, rather than a site developer." With the across the board
declines in PPC revenue over the past year (regardless
of where you park), a lot of customers are getting
restless and that is causing competition to heat up
in the PPC space. I expect that this step by Parked will
be just one of many new twists we will see
in the parking sector this year.
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One other note
today, in case you missed the home page intro,
we have just published our annual State
of the Industry Cover Story.
Unfortunately, after years of smooth sailing,
many boats in the domain fleet ran into rough
water in 2008. To make sense of what happened
last year and get a forecast on where we are
headed in 2009 we called on 15 of the most
successful people in the domain industry for
this 5th annual report. Our all-star panel of
experts includes key company founders, CEOs,
developers, investors and attorneys.
Because of the
importance of getting a handle on where the
industry stands in these uncertain times we
covered a lot of ground in this article,
inviting our guest commentators to take all of
the space they needed to make their points. We
wound |
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up with a piece
that is at least twice as long as our usual
cover stories but I think the serious subject
matter demands that kind of
attention.
Several readers
told us the viewpoints were so compelling that
they read the complete article straight through,
but knowing that everyone's time is limited, we
broke the story up into segments that make it
easy to read one person's commentary, or a full
page of commentary (there are four pages in the
report) then come back to the piece to continue
as your time allows. There are links at
the bottom of each page that list which experts
are on each page so you can go directly to
the page that has the ones you haven't read yet.
On the individual pages there are also bold
headings with each expert's name so you can
zero in their section on the page. With so many
truly brilliant minds gathered in one
place and such an uncertain year looming ahead,
we think this is an invaluable report for those
who want to be prepared to face and even
thrive in whatever weather lied ahead.
Especially since much of the advice transcends
domains and applies to the general business
world and even life at large. |
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