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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Local Directory Services Provider Local Matters Helps Put America.us on the Map

In our item yesterday about the development of Missouri.me we mentioned the site would need to differentiate itself from a very attractive developed site at Missouri.com

Missouri.com is owned by Telepathy's StateVentures, LLC, but LocalMatters.com developed the site under a licensing agreement with Telepathy. I am starting to see the Denver-based provider of local directory and specialized portal services pop up everywhere. 

Christian Zouzas, the owner of America.us, recently announced the roll-out of a full-blown website there. Again, this is the handiwork of Local Matters who developed the site in a revenue sharing arrangement with Zouzas.

If you visit America.us, you will notice that there are listings for all 50 states and every major city in the country. When you drill down the the location you are interested you find well-populated pages featuring links to travel, business, entertainment and information resources within that community. The advertising is currently a combination of banners provided by Local Matters and Google AdSense but ad space can also be sold directly to local advertisers in every city. 

Given the vast scope of a site trying to cover the entire United States, the kind of services provided by Local Matters (and several other companies who compete in the directory space) are real Godsends to domain owners who want to ramp up development on their properties as quickly as possible. 

Incidentally, America.us is just one of many top tier .us domains that Zouzas holds. He told us he is seeing a lot of encouraging signs for America's country code. One of those was a post on Bido.com co-founder Sahar Sarid's blog yesterday. In giving a progress report on his company's auction platform Sahar noted "just a market observation, .Info and .US are on the move, with very decent trading numbers (volume, prices, activity)." 

One other note today, .tel fans who plan to attend the Domain Convergence conference in Toronto August 13-14 can look forward to a free bonus event, Toronto TelCamp 1, that has been scheduled to coincide with the show. TelCamp 1 will get started at 8:30am on Saturday, August 15. Justin Hayward of the Telnic registry will be participating in the camp (as well as speaking at Domain Convergence). Rick Silver (n49.com) and Steve Smith (Webnames.ca) are also on a growing list of confirmed attendees for TelCamp 1.

Scott Smith ( President of TelCartel.com) and two other leading .tel owner/developers, Mark Kolb and “Freaky Steve” are hosting the camp. Smith said, Telcamp 1 is a community-driven event where attendees define the agenda and collaborate on themes and issues surrounding .tel domains. Attendees will also learn techniques to help create new and compelling uses for the domains from community experts." People wishing to attend this event can sign up on the TelCamp 1 Toronto wiki at http://www.telcampus.org/wiki/TelCamp.

(Posted July 31, 2009) 


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