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August 27, 2012

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Companies in the News: Sedo, Moniker, Neustar, Pool.com and eBusinessDomains.com

Yesterday's news about the shill bidding scandal at SnapNames.com overshadowed everything else in the domain industry over the past 24 hours but, while work begins on sorting out that mess, life goes on other corners of the domain industry. We have news from a variety of companies to tell you about today. 

Let's start with Sedo's release of their latest quarterly Domain Market Study, this one covering 3Q-2009. In some of the report's highlights Sedo reported that domain sales at their online marketplace jumped 5.5% over the previous quarter with 9,928 domains changing hands for a total of just under $23 million

Sedo said the average sales price for a domain name soared 37% from $1,691 to $2,316. That average was helped by some high profile sales that Sedo closed in the 3rd quarter, including Call.com ($1.1 million), Server.com ($770,000), Christian.com ($600,000) and Brazil.com ($500,000).

.Com remains the most popular extension on the Sedo platform accounting for 80% of gTLD sales and 45% of sales overall.  ccTLD sales also remained strong, led by Germany's .de extension that accounted for 56% of country code sales. Sedo said the .fr (France), .es (Spain) and .eu (European Union) extensions showed some of the highest price increases.

COO and General Counsel Jeremiah Johnston said "Sedo's impressive results this quarter demonstrate the strength and stability of the domain market, despite the slow economy. We anticipate continued momentum in the fourth quarter and in 2010, as the demand for premium domains continues to increase." 

Next up...Moniker's extended online auction conducted in association with the T.R.A.F.F.I.C. New York conference closed Wednesday with just over $278,000 in sales led by OneOfAKind.com at $26,000, LoanOfficer.com at $16,000 and FDA.net at $11,550. A total of 139 domains were sold and Michael Berkens listed all of the results on his blog today. 

Coupled with the approximately $412,000 Moniker took in at their live auction in New York, total sales for their T.R.A.F.F.I.C. live and online events came in at about $690,000.

The .BIZ registry, Neustar, today announced they will team up with Pool.com to auction off more than 1,000 two-character .BIZ domains in a phased release that will start November 30th and continue through February 2010. Neustar previously teamed up with Sedo and Moniker to offer a limited number of one and two character .BIZ domains, but this will be the first time that a gTLD registry has released such a large number of two-character domains. 

Tim Switzer, Vice President, Registry Services for Neustar, said “There are many companies with long company names, and others who have names that are difficult to spell or remember. We are very pleased to be working with Pool.com to make a short, memorable alternative available.”

The complete list of two-character .BIZ domain names that will be available for auction at Pool.com, including the auction date for each name, can be found at www.twodotbiz.biz.

Finally today, eBusinessDomains.com announced that they have partnered with Dark Blue Sea's  Domain Distribution Network (DDN) in a move that will make 

500,000 aftermarket domains available to eBusinessDomains customers who conduct searches on the company's site. If a search turns up a DDN domain the client would like to buy, they can simply click a link that will take them to FabulousDomains.com (Dark Blue Sea’s domain marketplace) to complete a fully automated transaction that features instant transfer of the domain name through the Fabulous.com registrar.

(Posted Nov. 5, 2009)


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