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Afilias,
who last February won the rights to
operate one of the best new gTLDs,
.green, has made some major
moves to bolster the prized
TLD's prospects. If you have been
following the .green saga, you know
that The DotGreen
Community
Inc., a San Francisco based
non-profit organization led by
Founder Annalisa Roger, had
been pursuing the .green extension
since 2007. However, other
applicants with deeper pockets later
entered the fray forcing DotGreen
Community to reluctantly end
their quest late last
year.
That
left three applicants standing, with
Aflias (who administers the .info
domain and provides back end
services for many others TLDs)
finally winning rights to .green in
an auction that also included Top
Level Domain Holdings and Demand
Media. Before the auction I wrote,
"The eventual winner of
.green might benefit by bringing
some of the passionate people
from the DotGreen Community aboard
when the extension is launched."
So, as you would imagine, I am
delighted that is exactly what
Afilias has done - actually going one
better to partner with the entire
DotGreen Community organization, giving
them the responsibility to manage
the extension while Afilias provides
the back end services they are so
well-known for. Details were
announced in a press
release today.
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Annalisa
Roger
Founder and CEO
DotGreen Community Inc.
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Kathy
Nielsen
DotGreen Community
Executive Director of Registry
Operations and Channel
Relations |
In
another smart move, DotGreen
Community just added industry
veteran Kathy Nielsen
to its team as Executive
Director of Registry
Operations and Channel
Relations. Ms. Nielsen
has been at Sedo
the past seven years, most
recently serving as VP
Business Development, Registry
Services. She has extensive
executive level experience
with both public and privately
held companies in the
e-commerce, e-publishing and
Internet domain name
industries. Prior to joining
the DotGreen team, Ms. Nielson
was also one of the new
gTLD program’s strongest
advocates.
Ms.
Roger said, “We are
fortunate to welcome Kathy to
our team. She brings a
wealth of knowledge from the
domain name, digital media,
and advertising industries and
is excited about the value
.green domain names can
provide to registrants and
participants in the green
economy.
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The
launch schedule for .green
domains has not yet been
released. |
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