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November 24, 2015

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Here's the The Lowdown from DN Journal,
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to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

DomainHoldings Q3 Report: Sales Prices Holding Steady & More Business Coming from Europe 

DomainHoldings (DH) has released their latest quarterly report covering 3Q-2015. The company reported over $4.5 million in sales with an average sales price of $57,500. It is encouraging to see that high average sales price hold after it surged from $49,000 in Q1-2015 to $59,000 in Q2-2015. 

As you might expect, DH reported Chinese buyers continuing to be a major force in the market as they continue to scoop up short numeric and 2-4 letter acronym domains. China accounted for 17.7% of the 3Q sales on their platform (the U.S. still produced the majority at 59.5%). However, in the quarter's biggest single surprise, DH saw the amount of their business generated from Europe surge from less than 1% in the previous quarter to a whopping 17.7% in 3Q-2015, equaling China's share.

Domains image form Bigstock

.Com still accounts for the vast majority of DH's business with an 81% share, but that is down a tick from the previous quarter when it was 84.5%. In another surprise the .net/.org category had the biggest percentage gain, jumping from just 3% in 2Q-2015 to 10% in the 3rd quarter. Some of that was likely driven by increased Chinese interested in numeric and 3-letter .net domains.

Other TLDs combined for 9% in 3Q-2015, down a bit from their 12.5% share in 2Q. DH pointed to one success story in the "other" TLD camp, saying, "The .io extension in particular seems to be gaining more momentum and is constituting a larger share of our business. In one case, we sold a notable one-word .io domain name in the high five-figure range to an end user."

DomainHoldings and their parent company, Flippa.com, released some other news in a separate release Monday, including some background on how Flippa's $30,000 sale of Mineral.com (that we charted last week) came about. DH also had some highlights from their trip to the Web Summit in Dublin, Ireland earlier this month (a conference that attracted 42,000 attendees from 134 countries). The release also noted that the combined DH/Flippa team will celebrate their 2015 marriage and successful year at an upcoming holiday gathering in Tulum, Mexico. Sounds like a great way to bring down the curtain on the old year and recharge the batteries for a new year that looks to be a very promising one on the global domain front with some exciting  things happening all over the globe.

(Posted November 24, 2015)  


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