Featured in the Wall Street Journal · ABC News · BBC News · Forbes ·  Newsweek · USA Today · New York Times · CNN/Money · Investor's Business Daily

Home

July 20, 2015

Domain Sales

About Us

YTD Sales Charts

E-Mail Us

The Lowdown

News Headlines

Articles

Resources

Archive

Letters to Editor

The Lowdown Subscribe to our RSS Feed
Here's the The Lowdown from DN Journal,
updated daily to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

5th Birthday Gives .CO a Chance to Celebrate COlossal Success That Led to a $109 Million Sale 

Hard to believe it has already been five years since .CO domains entered General Availability with a bang on July 20, 2010. Within 30 minutes of the launch .CO registrations had passed the 100,000 mark. Now here we are - on the extension's 5th birthday - looking at more than 1.8 million registered .CO domains across more than 200 countries and territories.

As we have said many times before,  much of the credit for that success goes to the original .CO management team (including then CEO Juan Diego Calle and Vice President Lori Anne Wardi) who orchestrated a phenomenal marketing effort that 

became a textbook example that others have since taken more than a few pages from. They and their teammates made the franchise valuable enough to convince Neustar to buy the registry last year for $109 million.

A press release marking .CO's 5th birthday noted that in addition to high volume the TLD has attracted a lot of quality registrants, pointing out "The .CO domain has been adopted by high growth startups, such as Twitter® (T.co and Vine.co), AngelList® (Angel.co) and 500 Startups® (500.co), as well as by innovative Fortune 500 companies, such as Google® (G.co) and American Express® (amex.co)."

Lori Anne Wardi
Vice President, Neustar

Ms. Wardi, who became a Neustar VP after their acquisition of .CO, added “Today the domain industry is in the middle of a radical transformation, opening up opportunities for an unprecedented level of innovation and opportunity. The businesses, brands, and ideas that are being created on .CO every day on a global scale are fundamentally changing the landscape of the Internet, and Neustar has been instrumental in driving that change.”  

In celebration of .CO’s 5th birthday, Neustar is providing a set of exclusive offers to its community of innovators and entrepreneurs through its Membership Program, which include free public relations consulting, memberships to co-working space, and access to high value software to help startup founders run their business.  .CO also released a fact filled 5th Birthday Infographic series that you can view here.

(Posted July 20, 2015)

For all current Lowdown posts - Go Here
We need your help to keep giving domainers The Lowdown, so please email [email protected] with any interesting information you might have. If possible, include the source of your information so we can check it out (for example a URL if you read it in a forum or on a site elsewhere). 

 Home  Domain Sales  YTD Sales Charts   Latest News  The Lowdown  Articles  
Legal Matters  Dear Domey  Letters to Editor  Resources  Classified Ads  Archive  About Us

Latest news of the domain name industry

Copyright 2015 DNJournal.com - an Internet Edge, Inc. company. 
No material may be copied from this site without expressed written consent.